Head of Digital PR - Performance Marketing Agency Salary - £45,000 to £50,000, dependent on experience, plus bonus Location - Hybrid with 2 days per week in our Altrincham office Dark Horse is a renowned digital marketing agency based near Manchester, specialising in SEO, PPC, Digital PR and Paid Social. With a diverse clientele and a commitment to delivering exceptional results, we're investing in levelling up our digital PR proposition to become the best agency at taking businesses from 7 to 8 figures. The role As a Head of Digital PR, you will be responsible for scaling the digital PR team and content marketing proposition. It will be your job to make sure that our clients get a demonstrable return from their investment. We want elite-level digital PR which combined with our SEO strategies will make our clients soar. * Own, develop and grow the content marketing and digital PR proposition. * Manage, inspire, develop, support and grow the digital PR team. * Create campaigns and strategies that deliver digital PR success for our SEO clients. * Organise and improve the ideation process to develop digital PR campaigns for a range of clients. * Develop processes to research and analyse campaign data to develop newsworthy stories and hooks. * Define and improve how we pitch stories and content to journalists and publications. * Develop a robust reporting process that aligns with the KPIs set for each client. * Wor...