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Senior paid media specialist

Bracknell
Paid media specialist
Posted: 22h ago
Offer description

About us Deployflow is a digital transformation partner specialising in DevOps, Cloud, IT Support, and AI, helping UK businesses build and modernise their tech with sprint-based delivery squads and expert support. We are looking for a senior paid media partner to join us part-time. This role is about building a predictable revenue engine. You will have full ownership of our paid strategy, direct access to leadership, and the autonomy to execute without bureaucracy. If you are a senior operator who loves the puzzle of B2B demand generation but wants the flexibility of a fractional role, this is for you. Why this role is different: Real autonomy: We hire experts and let them lead. You set the strategy in collaboration with us; we support you in execution. High-value audience: You’ll be marketing to CTOs and Heads of Engineering. A smart, sophisticated audience that requires high-quality messaging (no "bro-marketing" tactics). Direct impact: Your work will directly correlate to our pipeline growth and business expansion. Respect for your time: As a part-time role, we focus on outcomes, not hours logged. What you will own You are the architect and the pilot. Your goal is to turn "cold traffic" into "sales-qualified conversations." The strategy: Design and own the paid media funnel across LinkedIn (demand gen) and Google Ads. The execution: Manage campaigns, bidding strategies, and audience segmentation. You know when to scale and when to kill a campaign. The messaging: Write ad copy that speaks human-to-human. You understand how to translate complex technical concepts (DevOps, Cloud, AI, full-stack squads) into clear value propositions. The insight: Move beyond vanity metrics. You’ll report on what matters on a monthly and quarterly basis. How we support you We know a senior part-time role only works if you have support. Design: You brief it; our design team builds the creatives. Content: You need a case study or a whitepaper? Our content team and subject matter experts provide the raw materials. What you bring to the table We are looking for a "commercial marketer", someone who thinks in pipeline, not just clicks. B2B tech experience: You have successfully marketed technical services (DevOps, Cloud, SaaS) to a UK audience. You know the difference between a "lead" and a "qualified opportunity." Platform mastery: You are highly advanced at LinkedIn Campaign Manager and solid on Google Search. Copywriting chops: You can write copy that stops the scroll. You know how to hook a technical leader without sounding salesy. Strategic clarity: You can explain why a campaign is working (or not) to stakeholders clearly and confidently. The logistics Location: Remote (preference for UK/EU time zones for collaboration). Type: Part-time / Contract. Start: ASAP. A note on our culture: We operate with high standards and low ego. We believe in clarity over complexity and progress over perfection. If you want to work with a team that treats you like a partner rather than a vendor, we’d love to chat.

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