CRM Manager | Leading Fashion Brand | Warrington (Up to £55k for a superstar!) + Bonus + Great Benefits on top!
This is a rare and career‑defining opportunity for a commercially driven CRM. With major investment across digital, customer experience, international growth and retail expansion, this business is entering an incredibly exciting phase of its journey.
We are looking for a standout CRM Manager who can bring energy, creativity, commercial thinking and a genuine passion for customer engagement. The successful CRM Manager will play a critical role in driving customer retention, loyalty and lifetime value through highly personalised, data‑driven CRM strategies across multiple channels.
Based in Warrington, this role offers the opportunity to work within a highly ambitious and entrepreneurial environment where ideas move quickly, innovation is encouraged and high performers are given real opportunity to grow.
The CRM Manager will:
* Develop and deliver best‑in‑class CRM strategy across the customer lifecycle
* Drive customer retention, engagement, loyalty and repeat purchase
* Lead multi‑channel campaigns across email, SMS, WhatsApp and digital touchpoints
* Use customer data and insights to optimise performance and increase ROI
* Enhance customer journeys through automation, segmentation and personalisation
* Work closely with marketing, content and digital teams to support wider business growth
* Support and develop loyalty initiatives to maximise customer lifetime value
* Analyse campaign performance and continuously improve engagement metrics through testing and optimisation
We are looking for:
* An experienced CRM Manager from a fashion, retail or consumer‑facing brand
* Strong understanding of CRM strategy, customer lifecycle marketing and retention
* Proven ability to deliver measurable improvements in customer engagement and revenue
* Experience using CRM and email marketing platforms, ideally Klaviyo
* A highly commercial and analytical mindset
* Someone who thrives in a fast‑paced, high‑growth environment
* Excellent communication and stakeholder management skills
* A passionate, ambitious and hands‑on approach
Why this opportunity stands out:
* One of the UK's most exciting and ambitious fashion brands
* Huge growth plans across the UK and international markets
* Significant investment across CRM, digital and customer experience
* A genuine opportunity to shape CRM strategy and make a visible impact
* High‑growth culture with exciting long‑term career potential
* Excellent benefits package, bonus potential and staff perks
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