CRM Manager – Fintech App:
Salary: £55,000 – £65,000
A dynamic fintech app is looking for a CRM Manager to drive customer engagement and retention through a mix of strategic planning and hands-on execution. This role is perfect for someone who thrives on both crafting high-level CRM strategies and rolling up their sleeves to implement campaigns that enhance the customer journey.
Your Role:
* Develop and execute CRM strategies to improve user acquisition, engagement, and retention
* Create and manage automated, multi-channel customer journeys
* Analyse customer data to refine segmentation and personalise communications
* Own the end-to-end execution of CRM campaigns, from setup to reporting
* Collaborate with product, marketing, and tech teams to optimise CRM tools and processes
What You Bring:
* Proven experience in CRM, lifecycle marketing, or customer engagement
* Strong mix of strategic thinking and hands-on execution
* Analytical mindset with expertise in segmentation, automation, and A/B testing
* Familiarity with CRM platforms and marketing automation tools
* Experience ideally with Salesforce or Braze preferred
* Ability to work in a fast-paced, digital-first environment
Job Information
Job Reference: JO-2504-351468
Salary: £50000.00 - £65000.00 per annum
Salary per: annum
Job Industries: CRM & Email
Job Locations: Greater London
Job Types: Permanent
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