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Usa fractional cmo (b2c subscription)

London
JobHire.AI
€150,000 - €200,000 a year
Posted: 11 May
Offer description

About the Company
JobHire.ai is a vertical AI agent for automated job search. We help thousands of job seekers land interviews faster by finding, tailoring, and applying to jobs on their behalf. We’re profitable, growing fast, and expanding the product to deliver long-term user value beyond job offers alone.

Role
US Fractional CMO (Growth Marketing/UA focus) – Remote (EU/US preferred). Contract / Part‑time (possibility of transitioning to full‑time). We’re restarting Marketing to make it measurable and manageable: predictive unit economics, fast growth process, hypothesis → test → decision. We need a ROI‑oriented Fractional CMO/Growth Marketing (strategic + hands‑on) who can understand our data/stack quickly and deliver clear results in the first 30‑60 days.

What You’ll Do

Growth Marketing Strategy & Analytics

Implement predictive channel‑level unit economics as the basis for daily budget decisions

Establish end‑to‑end funnel metrics from creative to activation (product, market, segmentation, monetization)

Keep weekly transparency: dashboard, test status, next steps

Run a tight loop: hypothesis → test → insight → decision

Standardize experiments (metric, budget, kill criteria, deadline, go/no‑go)

Attribution stack, identify gaps, and create a plan to reach 85%+ coverage

Manage spend across Google/Meta and other channels through the predictive ROI model

Audit and restructure the team: ownership areas, KPIs, output‑per‑person

Expected Outcomes
Day 30

Attribution double scale‑up

Day 60

LTV/CAC and post‑marketing profit boost

2+ top‑performing creatives/week (definition agreed in advance); test budget share double reduce

Sustainable cadence: 1+ test/week, with decisions and kill criteria

Automation plan (creative process + campaign management) to hit targets with a smaller team

Requirements

B2C subscription scaling track record with personal accountability (MRR scale‑up)

Strategic + hands‑on: comfortable in ad platforms and data, fast iteration, strong ROI discipline

Technical depth: events/pixels, data pipelines, attribution stacks, integrations

Experimentation‑first: high testing velocity, strong learning loop, competitor awareness

Cross‑functional mindset across marketing × product × engineering

Beyond the Profile (What We Need To Rebuild)

Rebuild the creative process to be strategic (not reactive)

Restructure media buying around new funnels; handle attribution + platform re‑learning correctly

Connect marketing and product experiments end‑to‑end

Launch modern, conversion‑focused lead magnets in 2026

Benefits

JobHire is mission‑driven, fast‑growing, and profitable global company

Amazing opportunity to scale‑up business growth, improving people's careers and lives

Brilliant team of the strongest A players from McKinsey, Nexters, Gett, Glovo

Great opportunities for growth

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