Full Time | Permanent | £29,355 Per Annum
Who we are
Winner of the Best Place to Work at the Tech South West Awards 2025, City College Plymouth offers a culture the College is proud of. Our core values of Respect, Ownership and Integrity help create an environment that supports a passion for teaching and learning. These values guide our work as we enrich our community through knowledge, experience and skills so every student can achieve their best.
As one of the country’s largest providers of quality education and training, City College Plymouth is entering a period of transition to enable us to propel education into the future. We take pride in offering a learning environment and organisational culture that contribute positively to the health, wellbeing and sustainability of our community and enable all our students and staff to achieve their full potential.
The Role
City College Plymouth is seeking a talented Digital Marketing Officer to drive our online presence and digital engagement. This is an exciting opportunity to lead multi-channel marketing campaigns, optimise our website, manage social media strategy, and create engaging digital content to attract students, staff, and partners.
What you’ll do:
* Manage and optimise the College website, ensuring content is up-to-date and SEO-friendly.
* Plan and execute digital marketing campaigns, including paid advertising on Google, Meta, and LinkedIn.
* Lead our social media strategy, creating content that engages our audiences and builds the College’s brand.
* Oversee the Digital Marketing Apprentice and collaborate across departments to enhance digital communications.
* Analyse performance data and provide actionable insights to improve campaigns and online experiences.
What Will You Bring to the Role
* Adapting: The ability to remain calm and responsive in a fast paced environment, adapting to changing priorities and supporting reactive marketing activity while maintaining high quality digital content and campaigns.
* Collaborating: Strong interpersonal skills and the ability to work effectively with a wide range of College stakeholders, listening to different perspectives and building positive relationships to deliver successful marketing activity.
* Problem Solving: A proactive and analytical approach to reviewing digital performance data and user insights to identify opportunities, improve campaign effectiveness, and enhance the website user experience.
* Persistence: Determination and resilience in working towards recruitment and engagement targets, with the confidence to test new ideas, refine strategies, and continuously improve results.
Benefits
City College Plymouth will offer you;
* Holiday: 29 days plus bank holidays and College Closure over Christmas.
* Career development opportunities.
* Generous contributions towards your pension.
* Free tea, coffee and lunch in our dedicated staff lounge.
How we recruit
We aim to recruit based on potential, not experience. We are interested in seeing your behaviours in action and how they will help you become successful at City College Plymouth, giving everyone the opportunity to show their potential, regardless of background or experience.
After completing our online application form, you will be asked to complete an online assessment within a few days of this Vacancy closing. This assessment asks you no questions at all. Instead, it observes your behaviour and natural strengths in action, with a series of engaging, intuitive tasks. You will receive a report outlining your behaviours once you have completed the assessment, regardless of whether you progress to the next stage or not, providing you with some feedback.
The College welcomes applications from service leavers and theArmed Forces community, and supports those service leavers who are Reservists in any of the Armed Forces.
The College reserves the right to close this advertisement early if sufficient applications have been received.
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