About Smart Data Foundry
Smart Data Foundry aims to unlock the power of financial data to improve people's lives.
What we do
We support the research ecosystem by providing research-ready financial data, creating insights that inform policy and regulation.
The Digital Content & Storytelling Specialist will produce high-quality content that communicates our work and impact across digital platforms. They will bridge data science and digital communication, showcasing our data and products effectively.
Responsibilities include:
* Creating engaging content that simplifies complex data into accessible narratives.
* Developing blog posts, articles, whitepapers, reports, and case studies with experts.
* Establishing Smart Data Foundry as a thought leader through compelling content.
* Writing copy for social media, newsletters, and marketing campaigns.
* Designing visual assets using tools like Canva.
Content Distribution
* Planning and publishing content across channels like website, blog, LinkedIn, Bluesky, and email.
* Collaborating with marketing to identify content opportunities.
* Optimizing content for each platform and audience engagement.
* Implementing A/B testing to improve content performance.
* Monitoring and reporting on content effectiveness.
Brand & Message Consistency
* Maintaining a consistent brand voice and visual identity.
* Ensuring content accuracy, clarity, and relevance.
Collaboration & Internal Communication
* Working with data science and other teams to craft stories from insights.
* Aligning content with campaign goals and strategy.
Audience Engagement & Growth
* Refining content strategies based on trends and audience behavior.
* Testing new formats like videos and interactive graphics.
SEO & Accessibility
* Applying SEO best practices.
* Ensuring accessibility standards are met.
Requirements
* Proven experience in content creation, storytelling, or digital marketing, preferably in tech or data environments.
* Strong writing and editorial skills, with the ability to simplify complex topics.
* Experience with social media management and audience growth.
* Knowledge of SEO and digital content tools like Canva, HubSpot, CMS, and data visualization tools.
* Excellent communication and stakeholder management skills.
* Ability to work independently, manage multiple projects, and adapt to fast-paced environments.
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