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Influencer marketing manager

High Wycombe
JR United Kingdom
Marketing manager
€60,000 - €80,000 a year
Posted: 13 June
Offer description

Influencer Marketing Manager, High Wycombe

Client: JD.COM

Location: High Wycombe, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views: 3

Posted: 06.06.2025

Expiry Date: 21.07.2025


Job Description:

JD.com (NASDAQ: JD; HKEX: 9618), also known as JINGDONG, has evolved from a pioneering e-commerce platform into a leading global technology and service provider with supply chain at its core. Renowned for its supply chain innovation and excellence, the company has expanded into sectors including retail, technology, logistics, healthcare, and more, aiming to transform traditional business models with digital solutions.

Learn more about us: https://corporate.jd.com/


Key Responsibilities:

* Develop and execute influencer marketing strategies to increase brand awareness, engagement, and sales in Europe.
* Identify, onboard, and manage relationships with influencers and KOLs on TikTok, Instagram, and YouTube.
* Create campaign briefs and content guidelines to ensure alignment with brand voice and objectives.
* Collaborate with internal teams to integrate influencer campaigns into broader marketing efforts.
* Monitor campaign performance using KPIs like reach, engagement, and conversions; optimize strategies accordingly.
* Stay updated on trends and competitor activity to identify new collaboration opportunities.
* Manage budgets and provide detailed post-campaign reports with recommendations.


Qualifications:

* Experience in influencer marketing, preferably in eCommerce or consumer digital brands.
* Strong knowledge of social platforms (TikTok, Instagram, YouTube) and influencer ecosystems in Europe.
* Excellent relationship-building and communication skills.
* Experience with influencer marketing tools and analytics platforms.
* Analytical skills to interpret data and optimize campaigns.
* Creative mindset with trend-spotting abilities.
* Ability to manage multiple projects in a fast-paced environment.


What We Offer:

* The opportunity to shape strategies and grow a dynamic e-commerce business.
* A diverse, inclusive work environment with impactful regional presence.
* Competitive salary and benefits, including health insurance, pension, and bonuses.

JD.com is an equal opportunity employer committed to diversity. All qualified applicants will receive consideration without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, or veteran status.

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