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Beauty crm manager

Nottingham (Nottinghamshire)
Boots
Crm manager
Posted: 19 February
Offer description

Contract: Fixed Term/Secondment - Up to 11 Months

Closing date: Tuesday 3rd March

Recruitment Partner: Shannon Linton

Join us as Beauty CRM Manager on an 11‑month fixed‑term contract, where you'll shape how millions of customers experience one of the UK's most loved beauty brands. Sitting at the heart of our high‑performing CRM team based in Nottingham, you'll lead data‑driven, omnichannel campaigns that bring our beauty strategy to life and drive meaningful customer and commercial impact.


What you'll be doing

As Beauty CRM Manager, you'll play a key role in shaping how customers experience our beauty brands across Boots. Reporting to the Head of CRM and leading a team of seven Beauty and Brand CRM Specialists, you'll plan and deliver data‑driven 1:1 campaigns across email, app and direct channels that bring our beauty strategy to life. You'll use insight, customer behaviour and commercial priorities to create relevant and effective communications that support both physical and digital journeys. This is a hands‑on role for someone who enjoys turning data into action, collaborating with others and delivering work that makes a real impact for customers and the business.


Key responsibilities

* Lead and develop a team of seven in‑house Beauty and Brand CRM Specialists, ensuring campaigns are delivered to a high standard and the team is supported to use their strengths.

* Plan and deliver data‑driven 1:1 CRM campaigns across email, app and digital channels, using insight, customer behaviour and commercial priorities to drive relevance and performance.

* Work closely with Brand Marketing, Data Science, Digital and Commercial teams to build integrated customer journeys that support both physical and digital experiences.

* Manage day‑to‑day campaign delivery and performance, using test‑and‑learn to optimise activity, improve effectiveness and inform future plans.


What you'll need to have (our must-haves)

* Experience delivering CRM or lifecycle marketing campaigns in a fast‑paced, data‑rich environment.

* Hands‑on experience planning and executing 1:1 communications across email, app or digital channels.

* Confidence using data, insight and commercial priorities to shape decisions and improve performance.

* Experience managing or coaching others, with the ability to support a team to deliver high‑quality work.

* Strong stakeholder skills, able to work collaboratively with marketing, digital and commercial teams.

* Clear communication skills and a practical, organised approach to managing multiple campaigns and priorities at pace.


It would be great if you also have

* Experience working with beauty brands or in a retail environment.

* Familiarity with CRM platforms and marketing automation tools.

* Understanding of segmentation, personalisation or test‑and‑learn frameworks.

* Simplify complex information so teams can act on it quickly.

* Comfortable leading through change and supporting teams during busy trading periods.


Rewards designed for you

* Boots Retirement Savings Plan

* Discretionary annual bonus

* Generous employee discounts

* Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child

* Flexible benefits scheme including option to buy additional holiday, discounted gym membership, life assurance, activity passes and much more.

* Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.

There's lots more in our benefits and discounts, MyBoosts - there to give you that little lift in your everyday. Find out more at Exclusions may apply; eligible roles only. Please note that any salary estimates provided on third-party sites are not endorsed by Boots and may not be accurate.


About The Boots Group

The Boots Group is a trusted leader in healthcare, pharmacy and retail, operating across 11 countries - including the UK, Ireland, Thailand and Mexico. The Boots Group brands - including Boots, Boots Opticians, No7 Beauty Company, Farmacias Benavides and Alliance Healthcare - are trusted and well recognised healthcare and beauty businesses, serving millions of customers and patients every day in communities around the world. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all.


What's next

If you apply, our team will be in touch to let you know the outcome of your application or to arrange next steps. Where a role is advertised as full-time, we are open to discussing part-time and job share options during the application process. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.

We hope to hear from you soon.

Be brilliant with Boots.

Keywords
Beauty, CRM, Manager

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