Peterborough
Marketing
Full time
Permanent
Marketing Manager – Peterborough
About The Marketing Manager Role
We are TC Group, the fastest-growing top 20 accountancy firm in the UK. We’re business advisors and accountants, with over 30 years of experience we’ve honed our skills and developed our service offering to deliver a much wider range of bespoke support and advice to ambitious business owners and their businesses.
We’re seeking an energetic and proactive Marketing Manager in the Peterborough area to play a pivotal role in developing and delivering locally focused marketing activity alongside implementing central marketing initiatives, that support the Group’s growth, brand positioning, relationship building and lead generation.
Working closely with fee earners, local offices, and the Central Marketing team, you’ll ensure brand consistency and the effective delivery of communications, campaigns, and assets across your allocated offices.
What Makes The Role Great
This is a newly created role, giving you a rare opportunity to truly shape the position from day one. You’ll have the freedom to take ownership of your remit, bring fresh ideas to the table, and use your initiative and creativity to make a tangible impact.
You’ll build strong relationships across local offices and partner firms, becoming a trusted marketing advisor at the heart of the offices you support. With a diverse mix of local markets and a broad range of services and sector specialisms, the role offers variety.
From developing tailored local marketing approaches to supporting strategic central initiatives, you’ll have the scope to influence how marketing is executed across your allocated offices and to play a key role in elevating TC Group’s visibility and reputation.
Key Responsibilities
Local marketing support
* Produce and deliver locally relevant content, including blogs, case studies, and client facing documents
* Develop and distribute local newsletters and email campaigns
* Manage and maintain local office webpages, including team photos and updates
* Plan and deliver local events (both in person and webinars)
* Provide guidance to local offices on enhancing their Instagram content and aligning it with brand standards
* Support fee earners with the creation of pitch decks and presentations
* Identify and, where appropriate, attend local networking opportunities
* Support the adoption and effective use of FibreCRM at local office level
Implementing Central Initiatives
* Share centrally developed service line and sector campaigns at a local level
* Align local content creation with SEO recommendations provided by the Central team
* Disseminate thought leadership content across local offices and champion engagement
* Work collaboratively with the Central Marketing team on the development and rollout of local marketing playbooks
About You
We are looking for candidates with the following skills and experience:
* 3-4 years’ marketing experience, with a strong track record in planning and delivering integrated, multi channel campaigns
* Experience delivering locally focused marketing initiatives across multiple sites
* Proven experience collaborating with external partners and managing stakeholders effectively
* Excellent communication, organisational, and copywriting skills
* Confident using marketing tools such as Campaign Monitor, WordPress, and Canva
* Ability to manage multiple projects and deadlines simultaneously
* Knowledge of the professional services sector is preferable
* Willingness and ability to travel to office locations within designated regions
The candidates will need to commute to different offices regularly. Therefore driving licence and access to a vehicle is essential. Not all offices are easily accessible via public transport.
Full benefits available for the Marketing Manager
* pension scheme
* 23 days annual leave (excluding bank holidays) increasing by one day per each year of service (up to a maximum of 5 days)
* group life assurance 4 x salary
* opportunity to purchase additional holiday days
* hybrid working between office and home – 3 days in office, 2 at home
* social events
* access to our employee benefits portal – GP and prescription services, cashback and vouchers on everyday purchases
* employee Assistance Programme
* employee Referral Bonus – we’re always looking for talented individuals to join our team
* regular training and development - continuous development and support not only for your professional qualifications but also for your personal goals and aspiration
About Us
TC Group is growing and changing at quite a pace! We’re an ambitious group of people with the same aim – to create a consistent, high-quality experience for our clients. The marketing team provide a central service have a set of shared values which shape how we work together as a team. Authenticity, accountability, inclusivity are the values that shape our team. We aim to create distinctive marketing that helps the firm stand out. We encourage innovation and collaboration, continually looking for better ways to support our clients and the firm’s growth.
We always seek the best talent, looking for individuals who are technically brilliant, solution-focused and continually strive to be the best in class. Each member of our team plays an integral part in creating the unique feel and culture of our business, which in turn helps us continue to grow, develop and evolve. We are an equal opportunity employer and welcome candidates from all backgrounds.
We can only accept applications from candidates who are based in the UK and unfortunately we are unable to provide Sponsorship.
#J-18808-Ljbffr