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Head of marketing strategy

Surbiton
Holt Digital Marketing
Head of marketing
£50,000 - £60,000 a year
Posted: 13 September
Offer description

Job Overview

We're are looking for a Head of Marketing/ experienced Marketing Strategist (with key understanding of Digital) to lead our Marketing department. You'll be responsible for setting specific objectives to develop a cohesive and profitable marketing strategy for our company.

Our Marketing strategist position involves a variety of tasks, including designing digital marketing campaigns and performing market research. If you're a creative, goal-oriented professional, we would like you to be part of our team and share innovative ideas to achieve our targets.

Ultimately, you should be able to increase our market share and ensure brand consistency.

Responsibilities

* Set specific marketing goals
* Design and implement marketing strategies aligned with business targets
* Develop digital campaigns to increase web traffic
* Analyse sales and marketing metrics
* Forecast market trends
* Research market to identify new opportunities
* Generate innovative ideas to promote our brand and our products
* Address advertising needs
* Ensure brand consistency through all marketing channels
* Use customer feedback to ensure client satisfaction

Requirements and skills

* Proven work experience as a Marketing strategist or Marketing manager
* Demonstrable experience with marketing campaigns and web technologies (e.g. online tools and social media)
* In-depth knowledge of CRM software and Content Management Systems
* Familiarity with SEO and Google Analytics
* Understanding of AdWords
* Understanding of Web Design
* Excellent communication skills (verbal and written)
* Strong analytical skills
* Team management skills
* BSc degree in Marketing or relevant field

We would like a 'do-er' as well as someone who is competent at managing existing employees/freelancers/agencies to get tasks completed as required.

You need to have a clear plan/strategy, be able to communicate that plan to the relevant individuals and partners, and, be able to ensure the work gets completed. Ultimately, with the ongoing objective of increasing relevant leads for the business.

Having an understanding of brand consistency and being able to make sure communications are consistent, will also be advantageous.

Job Type: Full-time

Pay: £50,000.00-£60,000.00 per year

Application question(s):

* Are you happy to work from an office and travel to locations when required?

Work Location: Hybrid remote in Surbiton KT6 7HT

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