Performance Analyst (Digital Marketing)
Application Deadline: 24 November 2025
Department: Digital
Employment Type: Permanent - Full Time
Location: London
Compensation: £40,000 per year + benefits
Description
Do you have a passion for data and digital marketing and want to use your skills to help dogs find happier lives?
We’re looking for a Performance Analyst (Digital Marketing) to optimise Dogs Trust’s paid digital campaigns across social, search, and display channels. You’ll turn performance data into actionable insights, helping us reach more supporters, drive engagement, and make every pound of advertising spend count.
About this role:
As a Performance Analyst (Digital Marketing) you will:
* Monitor and analyse performance across paid digital channels to drive continuous improvement and maximise ROI.
* Develop dashboards and reports to track KPIs and provide clear, actionable insights.
* Work with external agencies and internal teams to optimise campaign performance and share learnings.
* Implement and test analytics tracking and advertising strategies to ensure accuracy, compliance, and effectiveness.
* Explore new digital marketing tools and approaches to boost online income and engagement.
About you:
You’ll bring proven experience in performance marketing or digital analytics, with a strong grasp of key metrics, optimisation techniques, and A/B testing. Skilled in tools like Google Analytics, Ads Manager, and data visualisation platforms, you’ll turn complex data into clear insights that drive results. With excellent analytical and communication skills, you’ll confidently influence stakeholders and help shape impactful, data-driven marketing strategies.
About the team:
The Marketing & Communications team plays a vital role in strengthening the Dogs Trust brand and inspiring public engagement with its mission to support dogs in need. Within this function, the Digital Team manages and enhances Dogs Trust’s online presence, including the organisation’s website. The Digital Marketing Team focuses on planning, developing, and delivering digital campaigns across channels such as paid search, paid social, and display advertising.
#J-18808-Ljbffr