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Marketing executive (sheet metal manufacturing_

Leicester
ADS Laser Cutting Ltd
Marketing executive
Posted: 29 October
Offer description

Overview

ADS Laser Cutting is the premier metal laser cutting, folding, fabrication, finishing and assembly company in the UK. We're a family-run business with a passion for quality and a commitment to exceptional service. We work on a wide range of projects, from intricate designs to volume components, and our work is found in places like Siemens’ rail systems, London underground (TfL) trains, Lancôme Fragrances displays.

Our success is built on our team of highly skilled and valued employees. Their expertise and dedication translate into exceptional service and quality for our customers. Since our founding, ADS has grown tremendously year-on-year. This is thanks to our continued investment in the latest technology, machinery, infrastructure, and most importantly, our talented people. We now employ over 100 employees in our 87,000 square foot facility, ensuring we have the resources to deliver exceptional results on every project

Due to continued growth we are seeking a highly motivated Marketing Executive


Role

The role is to work closely with the Sales & Marketing Director to execute marketing strategies effectively and optimise current processes to meet the company's objectives.


Key Responsibilities

* Play a leading role in the execution of the agreed marketing plan, ensuring campaigns align with company objectives.
* Assist in retention of and developing existing and new customers through planned individual account support by working closely with the Sales Team, to support customer retention and lead generation.
* Manage and optimise our HubSpot CRM, using segmentation and automation to maximise ROI
* Management of the B2B event strategy as well as creating and facilitating ADS events
* Create content and promotional materials (photo, video and literature) which includes e mail campaigns, content writing, advertising, PR and design
* Promotion of the Company’s brand both online and offline
* Develop and grow the company’s social media presence across platforms
* Maintain and optimise the company website, ensuring strong SEO performance and analytics tracking
* Analyse marketing performance using Google Analytics, HubSpot, and reporting dashboards to deliver actionable insights
* Prepare regular reports and presentations for the leadership team to track campaign success and identify opportunities for improvement


Skills, Experience & Personal Attributes

* Industry recognised qualification in marketing
* Proven experience in marketing (ideally B2B environment).
* Strong understanding of CRM systems (preferably HubSpot) and marketing automation tools
* Hands on experience in digital marketing, including SEO, email marketing, and social media management.
* Creative with good writing skills
* Good influencing and motivational skills
* Self-motivated and focused, with a flexible attitude
* Good attention to detail, with high levels of accuracy & a commitment to quality
* Able to work on & use own initiative & problem solve
* Strong communication, team working & people skills
* Positive attitude to innovation & change

This position is required to be 100% site based.


Benefits

* £35,000 DOE
* Non-contractual quarterly bonus scheme.
* Life assurance.
* Above statutory holiday entitlement with additional service-linked holiday.
* 40-hour working week, days.
* Onsite gym.
* Pension scheme.
* Commitment to investing in training and development.
* Company-provided workwear and PPE.
* Onsite parking.
* Staff canteen.
* Employee Assistance Program.


Application Process

Interested candidates should submit their CV and a cover letter highlighting relevant experience and why they are the ideal candidate for this position.

STRICTLY NO RECRUITMENT AGENCIES

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