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B2b email marketing executive

Fleet (Hampshire)
TN United Kingdom
Email marketing executive
€60,000 - €80,000 a year
Posted: 21h ago
Offer description

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At CV-Library, we have a simple vision: to help the world to work and we are looking for exceptional and talented people to help us realise this vision in both UK and overseas markets.

We are in a period of accelerated growth, following a year of key strategic acquisitions and significant investment across all parts of the business from Tech and Data to People and HR, there’s never been a more exciting time to join us or a better place to grow your career!

The Role

Hours: Monday-Friday, 9:00-17:30
Location: Fleet, Hampshire
Working Pattern: Hybrid – 3 days a week on site

We are looking for a B2B Email Marketing Executive to join our growing marketing team. You will play a key role in shaping and delivering our outbound marketing strategy.

This role requires a data-driven and creative individual, as you will play a vital role in supporting the CRM team deliver day-to-day execution and management of our automated, business-facing marketing campaigns.

Responsibilities:

* Deliver quality leads into our sales team for conversion
* Email campaign management and delivery – updating and optimising journeys
* Gather insights and data from campaigns, identifying areas for optimisation and implement changes and A/B tests to improve performance
* Reporting on key metrics to variety of stakeholders and sharing insights on trends and opportunities
* Briefing in new campaigns to our Brand and Content team
* Assess requirements for new acquisition data opportunities – managing manual data exports, cleaning and uploads
* Managing all ad hoc content – building templates, QA, source client list, clean, upload and send
* Review and maintain deliverability scores, managing unsubscribes
* Implement email best practices – working with Force24 to become a platform expert and get the most out of our account
* Support tech integrations with outbound and CRM systems
* Work closely with marketing, sales and customer service teams to ensure a seamless customer experience
* Continuously automate processes and ways of work to maximise efficiency

Requirements

* 6 months experience in email marketing
* Strong analytical skills with experience in data analytics and reporting
* Excellent communication and interpersonal skills
* Curious and confident in identifying and negotiating new data providers
* Attention to detail, rigorous approach
* Ability to work independently and collaboratively in a fast-paced environment
* Proficiency in CRM software
* Knowledge of email marketing, customer journey mapping and automation tools

Here at CV-Library, we value our employees and are committed to offering the best:

* Additional day off for your birthday
* Life Assurance – up to 3 times your annual salary
* Medicash healthcare cashback plan – includes dental, physio, osteopathy, complementary and alternative therapies such as reflexology
* Discounts as part of Medicash, gym memberships, shopping, entertainment etc.
* Eyecare and flu vouchers
* Employee Assistance Program and Mental Health First Aiders
* Pension contribution up to 7%
* Ongoing training and development – face to face training sessions available throughout the year
* LinkedIn Learning – over 5,000 free courses to choose from
* Long Service Awards

We are actively committed to promoting a fully diverse and inclusive workforce and we welcome applications for this role from all candidates who meet the key requirements.

Please do not hesitate to get in touch should you require any reasonable adjustments to assist with your application.

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