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Social media marketing specialist - global

Birmingham (West Midlands)
Arup
Marketing specialist
€37,500 a year
Posted: 2 March
Offer description

Why Arup?

At Arup we’re dedicated to shaping a better world. Our purpose, shared values and collaborative approach has set us apart for over 75 years. We solve the world's most complex problems and deliver what seems impossible, with curiosity and creativity. We’re a thriving and growing organisation that offers you many possibilities to shape a better world, and your future.

In an increasingly competitive marketplace, our Marketing, Communications and Business Development (MCBD) team enables Arup to build and protect our reputation, deepen client relationships, win quality work and attract top talent. This role will be key in achieving our strategic market and client ambitions. We are seeking to hire a Global Social Media Marketing Specialist to strengthen our MCBD function.


The Opportunity

This role will support the planning, creation, publishing and performance tracking of social media content and campaigns that enhance Arup’s brand visibility, engage target audiences and support business development priorities. This global role will work closely with the global and regional MCBD teams to ensure alignment and consistency across platforms.

* Create, schedule and publish engaging content across Arup’s social media platforms (LinkedIn, Instagram, YouTube).
* Support the execution of paid and organic social media campaigns, including content creation, approvals and reporting.
* Collaborate with internal stakeholders to source stories, visuals and updates that reflect Arup’s values and strategic priorities.
* Monitor social media channels for engagement, respond to comments, and elevate reputational risks as needed.
* Maintain and contribute to the global content calendar, ensuring timely and coordinated delivery.
* Assist with employee advocacy and executive visibility initiatives on social media.
* Track and report on campaign performance using analytics tools (Sprout Social, native platform insights).
* Stay informed on social media trends, platform updates and best practices to inform content and strategy.
* Support training and guidance for internal teams on social media usage and tone of voice.


Qualifications and Accreditation

* Degree in Marketing, Communications, Digital Media, or a related field.


Knowledge And Experience

* Experience in a social media or digital marketing role, ideally in a professional services or B2B environment.
* Strong written and visual communication skills, with attention to tone, clarity and brand alignment.
* Creative mindset with a proactive, collaborative approach.
* Ability to manage multiple tasks and deadlines in a fast‑paced environment.
* Comfortable working across time zones and geographies.
* Detail‑oriented with a strong sense of ownership and accountability.


Skills And Attributes

* Proficiency with social media platforms and tools (Sprout Social, Hootsuite, Canva, Adobe Creative Suite).
* Familiarity with analytics and reporting tools.
* Deep understanding of LinkedIn and other key platforms and proficiency with social media management tools.


What We Offer You

At Arup, we care about each member’s success, so we can grow together.

Guided by our values, we provide an attractive total reward package that recognizes the contribution of each of our members to our shared success. As well as competitive, fair and equitable pay, we offer a career in which all of our members can belong, grow and thrive – through benefits that support health and wellbeing, a wide range of learning opportunities and many possibilities to have an impact through the work they do.

Our members collaborate on ambitious projects to deliver remarkable outcomes for our clients and communities. Profit Share is a key part of our reward, enabling members to share in the results of our collective efforts.


Flexible Working

We believe that flexible arrangements create a more inclusive way of working that supports our diversity and the wellbeing of our people. Options for alternative schedules and the ability to work outside of the office for a portion of your workweek are available.


Different people, shared values

Arup is an equal‑opportunity employer and will consider applications from all qualified individuals. Every job applicant will be treated equally, fairly and with respect regarding race, colour, ancestry, sex, gender identity or expression, sexual orientation, pregnancy, civil status, age (except as provided by law), creed/religion, political convictions, language, ethnic or national origin, disability/handicap, pardoned record of offences, social condition (marital or family status, receipt of social assistance), and any other ground protected by the applicable human rights legislation.

Guided by our values and alignment with the UN Sustainable Development Goals, we create and contribute to equitable spaces and systems, while cultivating a sense of belonging for all. Our internal employee networks support our inclusive culture: from race, ethnicity and cross‑cultural working to gender equity and LGBTQ+ and disability inclusion – we aim to create a space for you to express yourself and make a positive difference.

Discover more about life at Arup at www.arup.com/careers/your-life-at-arup.


Our Application Process

To understand what to expect next, please visit https://www.arup.com/careers/recruitment-process/.

Stay safe online – Arup will never ask for your bank details as part of our recruitment process.

Recruitment Agencies – We have a Preferred Supplier List of trusted partners to assist us when required and do not acknowledge any speculative CVs or unsolicited candidate introductions from agencies not on the list.

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