Head of Communications, Digital and News
Contract: Permanent
Location:Romero House, London–Hybrid working with a minimum of 40% of your time in the London head Office
Job Profile
CAFOD has an ambition to be digital first in our marketing and communications, to stay ahead of emerging trends and make the most of what digital technology can offer to strengthen our relationships with our supporters and in our ways of working across the organisation. Digital technology has already transformed our communications and will continue to do so. This senior communications and marketing role will be responsible for steering the ongoing digital transformation of CAFODs work, primarily in the supporter programme and also across the wider organisation.
This role encompasses overall responsibility for the brand, digital marketing, messaging, proactive and reactive media relations, with a core focus on digital transformation across all platforms. This post will play a key role in guiding our digital shop fronts and marketing efforts, evolving supporter journeys, steering our email programme and leading on the digital infrastructure to enable delivery of our supporter programme. It will ensure that digital engagement and conversion is embedded and an integral part of our communications planning.
This role will drive innovation and data-informed insight across the full spectrum of communications and wider organisation functions. It will embed a digital-first approach across teams and guide and accompany the wider organisation on harnessing opportunities of new technologies, making digital engagement integral to communications planning.
This role will drive brand awareness, brand advocacy and action across our programmes to ensure CAFOD is top of mind amongst the Catholic Community of England and Wales, helping to grow support from our constituency. You will bring proven senior-level experience in digital communications and marketing, ideally within the charity sector. With a strong understanding of communications at a senior level with expert knowledge of digital channels, audience engagement, and online conversion, you also have a strategic grasp of how digital integrates into broader communications and supporter strategies. Your leadership style is collaborative and visionary, and you have the gravitas and expertise to set the digital marketing direction for a large organisation, while bringing all teams along with your vision.
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