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Associate Customer Advocacy, Crawley, West Sussex
Client: Verint
Location: Crawley, West Sussex, United Kingdom
Job Category: Other
EU work permit required: Yes
Job Views: 2
Posted: 31.05.2025
Expiry Date: 15.07.2025
Job Description:
***Must be UK based***
Role Purpose
The Associate within Customer Advocacy Program is responsible for supporting the development and execution of customer advocacy initiatives within the marketing team. This person will play a key role in identifying, engaging, and nurturing customer advocates to help champion our products and services.
The Customer Referral & Advocacy Executive EMEA will report to the Senior Manager, Customer Marketing and Advocacy EMEA, working closely with the wider Marketing EMEA team, Customer Success, Professional Services, Sales Operations, regional sales teams, and partner teams.
The role involves managing initiatives and supporting programs within the Customer Marketing Team in EMEA.
Some of your responsibilities:
* Identify potential customer advocates and build relationships.
* Organize customer advocacy events and webinars. Recruit and brief Verint customer advocates for engagements across Verint internal and third-party events.
* Coordinate the collection of customer testimonials and case studies.
* Maintain the customer advocacy database.
* Create customer advocacy content with the Senior Content Writer EMEA and an external agency.
* Support customer advocacy program reporting, including activities supporting new business and cross/up-sell opportunities.
* Manage referencing requests from internal teams, ensuring timely responses to support sales goals.
* Assist in delivering Verint’s annual Customer Awards event in London, including venue booking, event promotion, logistics, and customer travel management.
* Apply knowledge of customer engagement and advocacy principles.
* Understand competitor customer advocacy programs.
* Be aware of industry regulations related to customer data.
* Work effectively within a geographically distributed team across multiple time zones and cultures.
* Collaborate across different business functions and with external stakeholders.
* Use customer relationship management (CRM) systems proficiently.
* Create and edit simple marketing collateral.
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