About Our Client
My client is a well established B2B organisation, providing workplace solutions and equipment.
Job Description
As the Digital Marketing Manager you will have the following responsibilities:
* Review of current data, information and historical trends to help provide insights into best practices and improvements of data quality
* Working with the wider Marketing team to:
- optimise conversions online - website traffic, landing pages, lead content generation, and calls-to-action
- improve customer experience strategy, building customer feedback systems and data insights
* Manage all marketing operations with the focus on enabling efficient lead scoring, campaign tracking, lead management, database health, targeting, segmentation strategies, and alignment with sales initiatives
* Drive sales via online channels, creating and executing merchandising strategies, promotional activity and campaigns that drive traffic and sales.
The Successful Applicant
The successful Digital Marketing Manager will have/be:
* Demonstrable experience within a similar role
* Excellent communication skills
* A results-driven individual with a strong ability to conduct quantitative data analyses in order to determine ROI, forecasting, programme effectiveness, and lead volume trends.
You will be able to get to Bromley 3 days a week.
What's on Offer
You will get the chance to join a growing business, as well as the chance to put your own stamp on the role.
Salary - £50,000 - £57,000 per annum
Hybrid working - at least 3 days pw in Bromley.
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