Area Sales Manager
Symmetry Recruitment is acting on behalf of a leading Material Handling company to find a skilled and driven Area Sales Manager.
We are currently seeking an experienced Area Sales Manager to cover the EH, TD, and FK postcodes in Scotland. Candidates should ideally be based within one of these areas. The role is predominantly field-based, involving frequent customer site meetings and visits to the Regional base in East Kilbride.
The main focus of the role is to maximise business opportunities (new, used, rentals, aftermarket) by selling the client's full range of Material Handling Equipment within the specified geographical area and achieving targets agreed with the Sales Director.
Working together with other departments, the Area Sales Manager will ensure agreed service levels are maintained and customer retention is prioritised.
What We Are Looking For:
* Identify and promote all business opportunities including new trucks, short-term rental, operator training, and used trucks within the specified territory.
* Sell the complete range of new and used counterbalance and warehouse equipment to all business types.
* Sell service maintenance contracts and other value-add opportunities for the Company based on the solutions required to satisfy the customer's need(s).
* Provide innovative strategies and tactics to secure and win profitable business.
* Maintain relationships and further develop business opportunities with existing customers.
* Ensure sufficient contact is made at all levels within a customer/prospect account as part of a development strategy.
* Make regular use of product demonstrations, factory, branch, and reference site visits.
* Provide, on request, a detailed account strategy for all larger customers/prospects in the territory.
* Attend and actively participate in all regular sales meetings on a monthly basis.
* Investigate customer complaints and account queries and endeavour to arrive at a satisfactory outcome.
* Provide adequate cover and/or assistance to a colleague on their territory when required.
* Ensure that the company standards and policies are maintained, particularly with regards to behavioural and commercial dealings.
Candidate Profile & Experience:
* Direct sales experience, ideally involving capital goods equipment or logistics.
* Product, sector, and industry knowledge, with a strong commercial mindset.
* Knowledge of storage and logistics systems; PC literate (experience of SAP would be advantageous).
* Understanding of marketing principles and account planning processes.
* Able to communicate convincingly both orally and in writing to all levels.
* Numerically competent.
* Able to work on their own initiative.
* A full UK driving licence will be required.
What On Offer:
* A competitive, uncapped, commission-based package.
* A company car.
* Attractive benefits package.
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