Akabo Media is one of the fastest-growing B2B events and media businesses in the UK, with a portfolio that includes IntraLogisteX, Supply Chain Excellence Awards, Logistics Manager magazine, Road User Charging and Aurora Insights.
Our UK exhibition is now firmly established as the leading event in its sector. The next phase is ambitious:
* Scale the UK show significantly
* Double our US business
* Launch and grow new international exhibitions
We are looking for a Marketing Manager – Exhibitions to play a central role in helping us deliver that growth.
The Role
This is not a brand or communications role, it is a commercial growth role
You will be responsible for driving:
* Exhibitor enquiry, interest and ROI
Across a portfolio of international exhibitions.
You will work with a small team, but critically, you will personally own and drive high-impact campaigns.
What You’ll Be Responsible For
Driving Revenue Through Marketing
* Plan and execute campaigns that directly support stand sales, rebooking and sponsorship revenue
* Ensure every campaign has a clear commercial objective and measurable outcome
Visitor & Audience Growth
* Deliver high-quality, high-intent visitor audiences at scale
* Build and execute campaigns that attract decision-makers, buyers and senior operators
* Grow and segment databases across our markets
Exhibitor Value & ROI
* Develop campaigns that help exhibitors see, feel and measure ROI
* Create pre-show and on-site engagement strategies that increase exhibitor satisfaction and rebooking
* Own the full campaign lifecycle:
* Performance & Accountability
* Own key metrics
You will be expected to report clearly and improve performance continuously
* Manage and develop marketing assistants
* Set standards around pace, quality and output
* Ensure campaigns are delivered quickly, accurately and commercially
* Work closely with:
* sales (daily alignment on revenue targets)
* content/editorial (programme-led marketing)
* operations (delivery and experience)
This is a highly integrated role — not a siloed one
What We’re Looking For
Experience
* 3+ years in B2B exhibitions marketing
* Proven experience delivering measurable growth in attendance and exhibitor outcomes
* Experience working across multiple events or international markets is a strong advantage
Mindset
* Commercially driven — understands that marketing exists to generate revenue
* Comfortable working at pace in a growing business
* Hands‑on — willing to execute as well as lead
* Data‑led but not slow — able to act quickly and iterate
Skills
* Strong copy and messaging — able to write campaigns that drive action
* Confident with:
* CRM systems
* analytics and reporting tools
* CMS/web platforms
Why This Role Matters
We are entering a critical growth phase.
Over the next 12 months, we aim to:
* Significantly grow our UK exhibition
* Scale the US business
* Launch and build new international shows
* This role will be central to making that happen.
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