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Trade & shopper marketing manager

Hatfield
VGS Recruitment Services
Marketing manager
Posted: 21h ago
Offer description

Trade & Shopper Marketing Manager

£65k + hybrid working + 20% bonus incentive + excellent benefits + immediate start + initial 9mth FTC leading to permanent position

We are looking to engage with a Trade & Shopper Marketing Manager to help an innovative and exciting global pharmaceutical organisation continue to drive their marketing strategy & initiatives across a portfolio of iconic brands

Trade & Shopper Marketing Manager remit:

* Responsible for supporting marketing strategy and leading the planning and execution of online and in-store promotional activations, including new product launches.

* Manage POS critical path, ensuring timely delivery aligned with business objectives.

* Ensure POS materials align with brand guidelines and marketing strategies.

* Oversee POS execution, from strategy and planning to approvals, production, and performance analysis.

* Lead agency relationships for POS artwork, printing, and fulfilment.

* Attend trade conferences to support account management, coordinating necessary materials.

* Track live activations, their effectiveness, and competitive trade activities, sharing insights with key teams.

Trade & Shopper Marketing Manager profile:

* Relevant Degree and / or Marketing related qualification (CIM)

* OTC experience and familiarity with PAGB codes of practice and Veeva approval system.

* Experience working with retailer activation units such as Tescos, Boots Media Group, Superdrug or others.

* Agency management, building strong relationships to ensure timely and effective deliverables.

* Budget management, including tracking spend, invoicing, and reconciliation.

* High attention to detail, ensuring assets meet high standards and are error-free before review.

* Results-driven mindset, focused on campaign performance and leveraging insights for future activations.

* Strong influencing skills, able to engage buyers, account managers, marketing teams, and internal stakeholders in decision-making.

This role is an exciting opportunity to take on a key position within the business on a FTC basis with a view to permanency in the future, so if the above looks of interest, then please send us your profile and one of our consultants will be in touch

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