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Senior instructional designer

London
WPP
Instructional designer
Posted: 13 October
Offer description

Join to apply for the Senior Instructional Designer role at WPP

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients, and communities.

Working at WPP means being part of a global network of more than 100,000 talented people dedicated to doing extraordinary work for our clients. We operate in over 100 countries, with corporate headquarters in New York, London and Singapore.

WPP is a world leader in marketing services, with deep AI, data and technology capabilities, global presence and unrivalled creative talent. Our clients include many of the biggest companies and advertisers in the world, including approximately 300 of the Fortune Global 500.

Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.

Why we're hiring: WPP's transformation into an AI-enabled marketing powerhouse requires a fundamental shift in how our employees learn and work. The WPP Open Change and Enablement team drives this change, ensuring our people and agencies can deliver exceptional results. We're seeking a Senior Instructional Designer to lead this learning revolution, designing highly effective, engaging, and behaviorally informed learning experiences focused on AI ways of working and our Agentic E2E vision.

What you'll be doing: As a Senior Instructional Designer, you'll leverage learning science and innovative methodologies to design and deliver transformative learning experiences for our new AI-enabled marketing platform. You'll execute instructional design projects, optimizing every touchpoint for immediate application, performance improvement, and organizational change, enhancing both Client and Employee Experience.

* Design Performance-Driven Learning Ecosystems: Contribute to the end-to-end design of dynamic learning ecosystems that prioritize just-in-time support, workflow integration, and performance enablement for our AI platform.
* Drive Strategic Collaboration & Integration: Collaborate with Behavioral Designers to integrate motivational strategies and nudges, driving engagement.
* Design and implement learning experiences in the workflow: (Just in time, micro learning) optimizing the experience for better adoption.
* Measure Impact & Optimize: Evaluate learning interventions through robust assessment, focusing on performance outcomes, skill gap reduction, and workflow efficiency.

What you'll need:

* Experience in Instructional Design, Performance Consulting, or Instructional Architecture, with a proven track record in large-scale enterprise technology rollouts or organizational transformations focused on performance improvement.
* Extensive experience with authoring tools and LMS/LXP, particularly integrating learning into workflow tools.
* Deep expertise in adult learning principles, performance support methodologies, and instructional design models for global enterprise change.
* Exceptional content development, writing, editing, and visual design skills for creating compelling, immediately applicable learning materials.
* Proven ability to translate complex technical information into clear, engaging learning experiences that address skill gaps and enhance Employee/Client Experience.

Who you are: You're open to new ideas, new partnerships, and new ways of working. You're optimistic, believing in the power of creativity, technology, and talent to create brighter futures. You're extraordinary, stronger together, and a creative leader and pioneer of your industry.

What we'll give you: Passionate, inspired people, scale and opportunity, challenging and stimulating work, and a hybrid approach to work, with teams in the office around four days a week.

We are an equal opportunity employer and consider applicants for all positions without discrimination or regard to particular characteristics.

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