Inprova is a trusted procurement partner, leveraging innovative technology and strategic expertise to help organizations optimize their spending and create sustainable value. Our core mission is to positively impact people's lives.
We offer procurement consultancy, compliant solutions such as frameworks and Dynamic Purchasing Systems (DPS), and procurement technology and analytics through our Quantum platform across public and private sectors.
We are seeking a passionate Digital Marketing Manager to lead our digital marketing strategy for PfH, PfH Scotland, and Inprova. This role involves overseeing the development and management of new website projects, ensuring they meet performance and user experience standards.
Key Responsibilities:
1. Manage website projects for PfH & PfH Scotland, ensuring optimal performance and user experience.
2. Regularly update and optimize websites for performance, UX, and conversions.
3. Create and manage PPC campaigns to maximize ROI.
4. Oversee SEO strategies with third-party support to improve rankings and traffic.
5. Lead paid and organic social media campaigns for brand visibility, engagement, and lead generation.
6. Coordinate with third-party agencies and freelancers for seamless digital marketing execution.
7. Report on digital marketing performance and implement continuous improvements.
Key Skills and Experience:
1. Strong project management skills for overseeing multiple website projects.
2. Analytical skills to report on marketing channels and drive improvements.
3. Proficiency in SEO tools and strategies to enhance organic traffic and rankings.
4. Experience managing high-ROI PPC campaigns.
5. Expertise in paid and organic social media for brand visibility and lead generation.
6. Excellent communication skills for liaising with digital partners and agencies.
7. Technical proficiency in WordPress, Gravity Forms, and Elementor.
8. Experience in creating and executing effective email marketing campaigns.
Benefits:
We offer a comprehensive benefits package including:
* Income Protection – 75% of salary covered if unable to work due to illness (post-probation).
* Life Assurance – 4x basic salary paid as a tax-free lump sum (post-probation).
* Private Medical Insurance (PMI) – Fully funded with family options (post-probation).
* Health Cash Plan – Reimbursement for medical expenses and discounted gym membership (post-probation).
* Pension Scheme – 5% employer match with salary exchange option.
* Holiday Trading – Buy or sell up to 5 days annually.
* Cycle to Work Scheme – Salary sacrifice bike purchases up to £1,000.
* Electric Vehicle Scheme – Lease an EV via salary sacrifice (after 12 months).
* Employee Support Services – Access to legal, financial, bereavement, and medical advice.
* Exclusive Mobile Deals – Discounted EE contracts for employees and up to 5 friends/family.
Join Us:
If you're eager to make an impact in procurement and work with a forward-thinking team, we want to hear from you. Apply today and become part of a team that values your talent, supports your growth, and rewards your success!
Your next career move starts here – where opportunity, innovation, and support come together!
Join us and contribute to a workplace that champions your development and well-being!
Grow your career with a company that invests in you—because your success is our success!
Ready for your next challenge? Join a team where your potential knows no limits!
Inprova is committed to ensuring all employees are treated equally and without discrimination under the Equality Act 2010.
As a B Corp, Inprova is dedicated to creating stronger communities through innovative solutions and partnerships that support our ESG goals, maximize social value, and positively impact lives. We are part of a global community of businesses meeting high standards of social and environmental impact.
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