Howdens, a fast-moving FTSE100 company, is looking for an Assistant Marketing Manager to play a key role in shaping and delivering our category marketing activity.
This is an initial 12‑month fixed‑term contract based at “The Yard” in Raunds, Northamptonshire. Our offices offer a modern and engaging working environment, including a subsidised restaurant, free on‑site parking, and opportunities to work closely with marketing colleagues and wider stakeholders across our commercial and digital teams.
What You'll Do
* Develop go‑to‑market strategies: collaborate with category and product development leaders to develop comprehensive go‑to‑market strategies and roadmaps for own label solutions, new product investments (NPI), range extensions and trading existing products, ensuring our propositions are effectively launched and promoted to our audience.
* Strategic campaign & brochure leadership: lead the charge in shaping and executing a robust category marketing plan that puts our products in the spotlight and drives business growth. Lead the development and rollout of engaging product and category campaigns, along with brochures that capture attention and resonate with our audience.
* Ensure cohesive communications: partner with senior channel leads to ensure that our category marketing activation plans are cohesive and deliver the most effective ongoing communications experience for our customers and future customers.
* Collaborative depot support: partner closely with the wider marketing team to ensure depots have the tools to trade the products with the marketing support materials that hit the mark, staying true to our brand essence.
* Forge strong supplier relationships: cultivate partnerships with suppliers to gather invaluable product and brand content tailored to Howdens, ensuring our depots have the support they need.
* Engage stakeholders: rally support from stakeholders across the board, ensuring alignment with our projects and objectives to drive success.
What We Need From You
* Category marketing experience: proven experience in category/product marketing or brand marketing communications, brochure planning and delivery, events, POS creation and strong ability to inspire channel marketing leads, particularly in fast‑paced trade or retail environments – bonus if you have a knack for the kitchen/trade industry.
* Master planner: bring your A‑game in planning and organization, juggling multiple priorities like a pro.
* Customer focus: be driven by a passion for delivering value to our customers through strategic marketing initiatives.
* Top‑notch communicator: command the room with your presentation skills, captivating audiences at every level.
* Problem‑solving whiz: embrace challenges head‑on, armed with your natural problem‑solving prowess.
* Creative thinker: harness your creativity to spot new and innovative ways to solve communication challenges, motivating internal creative and content teams to deliver outstanding results.
* Desirable qualifications: a CIM qualification would be the cherry on top, signalling your commitment to staying at the top of your marketing game.
What We Can Offer You
* Competitive salary and annual company bonus
* Excellent pension scheme (company contribution of up to 12%)
* 25 days holiday + bank holidays
* Subsidised lunch at our onsite restaurant
* Staff discount
* Employee Assistance Programme
* Exceptional reward and recognition events
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