Massimo Dutti is part of the Inditex family of brands, within one of the world’s leading fashion retail groups, with global brands including Zara, Pull&Bear, Massimo Dutti, Bershka, Stradivarius, Oysho, Zara Home and Lefties.
Massimo Dutti blends timeless style with a modern edge — defined by quality, considered design, tailoring and elevated everyday essentials. Our stores deliver a premium customer experience where detail matters — from product knowledge and presentation to thoughtful, confident service. At Inditex, how we work is what sets us apart: teamwork, respect, curiosity and sustainability, with people at the center of every success.
The role
As General Manager, you are accountable for the overall performance and day-to-day leadership of the store. You set the culture, drive the commercial strategy and ensure operational excellence — delivering results while protecting a premium customer experience where service, detail and standards are key.
You lead through people: building a strong leadership team, developing talent and creating an environment where colleagues feel supported, motivated and clear on priorities — even during the busiest moments.
This role is for you if you…
* Lead with emotional intelligence, integrity and a customer-first mindset
* Are commercially strong — confident using KPIs and insight to drive performance and strategy
* Have high standards for presentation, service and product knowledge
* Are organised, resilient and calm under pressure, with excellent prioritisation
* Build great teams: you coach leaders, develop talent and create accountability with care
* Are adaptable and proactive — you spot opportunities early and act decisively
* Align naturally with Inditex values and ethical standards, including sustainability
What you’ll do
* Own store performance and deliver sales, productivity and service objectives
* Set and drive the commercial strategy using KPIs, store insight and customer demand
* Lead and develop your management team, building capability, motivation and succession
* Deliver an exceptional store experience through strong standards, customer care and product knowledge
* Oversee all operational and administrative routines, ensuring compliance and consistency
* Ensure stock flow, availability and store organisation support commercial performance
* Maintain a safe, clean and well-run environment, ensuring Health & Safety standards are met
* Act as an ambassador for Inditex sustainability initiatives and embed them into daily ways of working
What we offer
Competitive salary, 25% staff discount across all Inditex brands, 28 days holiday allowance, company pension scheme and the “More for Less” benefits platform with a wide range of discounts.
At Inditex, internal talent is our greatest asset. We offer clear progression opportunities, continuous learning through training and e-learning, and the chance to contribute to social and sustainability projects that make a real difference.
Inclusion & accessibility
We are committed to creating a recruitment process that is inclusive and accessible to everyone. Adjustments are available for candidates with disabilities or long-term conditions.
We are committed to creating a recruitment process that is inclusive and accessible to everyone. Adjustments are available for candidates with disabilities or long-term conditions.
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