Description We’re looking for a proactive, commercially minded Brand Manager to join our team and make an impact across a portfolio of market-leading brands. You’ll own the strategy and performance for Purdy, Geocel, and Thompsons in the trade sector, while also supporting Ronseal in the DIY space - one of the most trusted names in home improvement. This is a fantastic opportunity to shape brand positioning, drive demand with trade professionals, and deliver insight-led marketing that strengthens equity and commercial outcomes. Responsibilities What You’ll Do Lead brand strategy for Purdy, Geocel, and Thompsons - from positioning to execution. Support Ronseal initiatives in DIY, ensuring consistency and impact. Develop integrated marketing campaigns across digital, social, trade media, events, and in-branch. Drive visibility and advocacy in merchant channels (e.g. Screwfix, Toolstation, independents). Partner with sales, product, shopper, digital and external agencies to deliver cohesive brand activity. Manage budgets and measure performance to maximize ROI. Location: Wokingham, Winnersh (Hybrid: 3 days on site / 2 days remote) Reports to: Senior Brand Manager - Ronseal & Trade Brands Qualifications What We’re Looking For Proven experience in brand management (preferably FMCG, trade, DIY, or related sectors). Strong understanding of the trade and merchant environment. Skilled in integrated marketing planning and campaign delivery. Commercially minded, insight-driven, and highly collaborative. About You You’re a strategist and a storyteller who knows how to build brands professionals trust. You thrive in a fast-paced environment, love working cross-functionally, and take pride in creating campaigns that make a real difference. Ready to make your mark? Apply now and help us shape the future of some of the most respected brands in the trade and DIY sectors. ! Our offer to you A competitive salary and company bonus Company contributed pension Work life balance – hybrid and flexible working schedule (3 days in the Reading office, 2 wfh) Career growth opportunities in a truly international environment Innovation leaders in the protective coatings industry Sherwin Academy offers continuous training programmes for all seniority levels Attractive wellbeing, mental health, women & inclusion and ID&E programmes LI-JR1