UK HQ, 40 High Street, Street, Somerset, United Kingdom
Job Description
This role offers a hybrid schedule, but requires in-person attendance at our head office located at 40 High Street, Street, Somerset, BA16 0EQ at least 3 days per week.
Job Overview
Responsible for managing site optimization and the EU digital trading plan to deliver commercial growth within the eCommerce channels of Clarks EU South.
Responsibilities
* Responsible for delivering and managing the digital trading plan for the EU ecommerce sites. Working alongside the wider ecommerce and global brand teams to align all trading activity and ensure a consistent approach for the brand that is appropriate to drive online commercial performance.
* Responsible for optimising and maintaining the ecommerce sites, completing regular housekeeping checks, analysing the consumer journey, identifying cross sell and MVT opportunities to implement changes, enhance experience and maximise sales conversion.
* Work alongside the Data and Performance analyst to provide weekly data analysis of site performance, sharing cross functionally within the business to recommend & manage actions that will optimise the digital experience across the EU websites, driving an increase in conversion, net turnover, and consumer satisfaction (eSAT score).
* Update websites based on agreed plans with Ecommerce Head of EU Digital trade. Working with front end developers to implement banner updates and managing all onsite navigation and site rankings through Commerce Tools systems.
* Ensure that onsite and marketing plans are aligned so that all landing pages are fully optimised to drive the best consumer experience.
* Work collaboratively with the digital Merchandiser to agree seasonal approaches and product focuses.
* Ownership of online product categorisation to ensure a smooth and logical customer journey and increase sales.
* Execute planned and ad hoc work as requested by the wider business as and when required e.g. Website Testing for monthly site Dev releases/customer care issues/operational updates.
* Manage and enable product recommendations, utilising the data insights to provide consumer feedback into the wider regional teams as well as optimise to maximise commercial performance.
* Provide feed in for editorial page briefs for both brand directed and additional in team content. Working with the Front-End Developers to build out the pages and ensuring that the onsite consumer journey is optimised.
Qualifications
* Must have experience in Retail and eCommerce, preferably Europe market
* Must have experience managing websites and actively trading them each day.
* Commerce tools (i.e. Ampliance Algolia)
About Clarks
Two brothers, a small town, and shoes that changed the world. Based in Somerset, England, Clarks has redefined shoemaking since its foundation in 1825, when James and Cyrus Clark made a slipper from sheepskin off-cuts and forever transformed the future of footwear.
Sparking revolutions and defining generations, our archive of over 25,000 shoes includes the inimitable Clarks Desert Boot™ and Clarks Wallabee™. And every pair we design today uses the same ground-breaking combination of invention and craftsmanship that started it all.
Progress is woven into our DNA. Whether we’re pioneering cutting-edge comfort technologies, championing social change, or working on trailblazing collaborations with cultural icons and KOLs, we’re always striding forward.
Join us in 2025 as we celebrate 200 years of giving people the freedom to move comfortably, proudly commemorating our legacy of craft, innovation, and impact – and looking boldly ahead, too.
This document describes the general nature and level of work only. It is not designed to cover an exhaustive list of all skills, activities, duties or responsibilities that are required of the employee for this job. Other activities, duties, and responsibilities may be added at any time. This description may be changed at the company’s discretion at any time, with or without notice.
UK HQ, 40 High Street, Street, Somerset, United Kingdom
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