Marketing Executive Salary: £27,000 to £28,000 per annum dependent on skills and experience Location: The BrewDog Stadium, St Helens Full time Main Purpose of the Role The Marketing Executive will play a central role in delivering coordinated campaigns that promote St.club’s services, products and commercial activities.
Focusing on Conferencing & Events (C&E) and Retail, the role combines day-to-day marketing delivery with creative planning, brand promotion and digital management.
This is a varied, hands-on role suited to someone who can balance creativity with commercial thinking, while working collaboratively across multiple departments.
Main Duties Maintain and update the C&E website and online retail store to ensure accuracy, relevant content and an excellent user experience.
Manage the club’s online auction platform, ensuring listings align with club activity and commercial priorities.
Coordinate social media content for C&E and Retail, working alongside internal teams to ensure consistent messaging and brand alignment.
Monitor and analyse digital performance, producing reports with recommendations to maximise opportunities and improve ROI.
Oversee imagery and branding across digital channels, in-store touchpoints and stadium spaces.
Support the creation and delivery of marketing plans for both C&E and Retail, working closely with the Head of Marketing and department leads.
Liaise with external partners such as the Council, LVEP and Chamber of Commerce to support joint initiatives that unlock commercial potential.
Attend internal and external marketing meetings as a representative of C&E and Retail.
Coordinate kit launch and retail product campaigns — including creative planning, photography, player scheduling and sample management.
Maximise event-led retail opportunities driven by team performance, seasonal trends and fan demand.
Line Management Responsibilities Reports to the Head of Marketing and works closely with the Conference & Events Manager and Retail Manager.
Key Contacts Retail & C&E suppliers Local business and marketing partners (Council, Chamber of Commerce, LVEP) Stadium venues, hotels, sports clubs Web, print and creative agencies Media team (player liaison, photography, content) Operations teams (room preparation, event delivery) Person Specification Essential Criteria Qualifications Degree or equivalent in Marketing, Business, Communications or related field.
Experience Proven experience in marketing, ideally within events, retail or hospitality.
Strong track record managing social media and digital content.
Experience planning and delivering campaigns from idea stage to execution.
Familiarity with website CMS and e-commerce platforms.
Skills Confident copywriting and content creation across digital and print.
Data analysis and reporting skills, with the ability to interpret marketing performance.
Effective organisational and project management skills.
Creative design capability using Adobe tools or Canva.
Personal Attributes Creative thinker with strong initiative.
Flexible and adaptable to seasonal demands.
Desirable Criteria CIM or digital marketing qualification.
Knowledge of local business networks and partnership development.
Equals One is an advertising and recruitment agency working on behalf of our client to promote this vacancy.