Are you a strategic marketer with a passion for purpose-driven work? Do you thrive on building high-value relationships and delivering impactful campaigns? Mencap is looking for a Senior Trust Marketing Manager to join the Mencap Trust Company in London and help increase awareness of the benefits of trust funds for vulnerable individuals. Your work will directly contribute to growing the number of families supported by our organisation.
This role focuses on raising awareness of the benefits of setting up a discretionary trust or disabled person's trust with Mencap Trust Company for a loved one with a learning disability or autism.
This is a part-time role (22.5 hours / 3 days per week), with flexibility to increase up to full-time. Minimum commitment of 2.5 days per week. We are flexible with where you work, but there will be occasional travel to our London office.
Do you have the key responsibilities to be our Senior Trust Marketing Manager?
Develop and deliver a new marketing strategy centred on families, intermediaries, and other third parties to increase awareness of Mencap Trust Company and the benefits of setting up a trust with us.
Proactively identify and follow through on marketing opportunities, monitoring the effectiveness of marketing activities and adapting your approach as necessary.
Support the wider Mencap Trust Company team to improve customer journeys and referral opportunities throughout the trust lifecycle.
Leverage being part of the wider Mencap group, developing relationships and joint-working with network partners and the Royal Mencap Society’s wills & trusts, communications, and media teams, among others.
Build effective relationships and marketing initiatives with key external partners, including our investment management partner, legal and financial professionals, and other organisations supporting trusts or vulnerable people.
Be a great team player and support Mencap Trust Company's wider work, undertaking ad hoc projects as required.
Do you have the required skills to be our Senior Trust Marketing Manager?
Significant experience in developing and delivering effective marketing plans.
A proven track record of building strategic partnerships and stakeholder engagement.
A collaborative mindset and the ability to work across teams and organisations.
Confidence in managing multiple marketing channels and tools, including digital platforms and print materials.
Excellent communication skills, with the ability to tailor messages for different audiences including families, professionals, and intermediaries.
A proactive and adaptable approach, with a focus on continuous improvement and results.
If you are ready to use your skills to support the families of people with a learning disability and promote the benefits of trust planning, then please apply now with an up-to-date CV. This role will close on Monday 14th July. Face-to-face interviews will take place in London the week commencing 21st July.
Job ID: 34024
Here at Mencap, we offer an impressive range of benefits designed to support and reward our employees to ensure that our teams feel valued and appreciated.
Our benefits package includes 32 days of paid holiday (including bank holidays, pro-rata), along with perks such as discounts at leading retailers, access to health cash plans, interest-free loans, and more.
For more details, please see the attached document outlining all the benefits available to you as a member of our team!
About Mencap
Our vision is for the UK to be the best place in the world for people with a learning disability to live happy and healthy lives.
We support people with learning disabilities, their families, and carers. We fight for a kinder, fairer, and more inclusive society.
At Mencap, everyone works with people with learning disabilities, either providing support or advice, or as colleagues.
Belonging at Mencap is for everyone, every day, everywhere.
Everyone is expected to treat people well and make Mencap an inclusive organisation.
Every day we grow and learn. It’s okay to make mistakes, but we learn from them and improve.
Everywhere, people will feel respected, valued, and safe to be themselves.
We have Belonging network groups that meet online and are open to all colleagues, including groups for Black and Asian people, LGBTQIA+, disabled or with a long-term health condition, women, parents, and carers, and allies.
We encourage everyone to apply to work at Mencap. We offer various contract types and working patterns. We value your personality and values over specific experience. We will train and develop you to succeed in the role you’re applying for.
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