<div><h3>Overview</h3><p>An established and rapidly growing Materials Handling business is seeking an ambitious Area Sales Manager to drive growth across the Midlands region. With a strong presence across multiple UK locations and continued expansion plans, this is an exciting opportunity to join a forward‑thinking organisation investing heavily in its people, product portfolio and market share. This role offers autonomy, strong earning potential, and the opportunity to represent globally recognised equipment brands within a thriving sector.</p><h3>The Role</h3><p>Reporting to the Regional Sales Manager, you will take ownership of a defined Midlands territory, driving new business development while nurturing and expanding existing client relationships. You will manage the full sales cycle – from prospecting and identifying opportunities through to negotiation and closing – across a wide portfolio of new and used materials handling equipment.</p><h3>Key Responsibilities</h3><ul><li>Develop and execute a strategic territory plan to grow regional market share</li><li>Identify and secure new business opportunities through proactive prospecting</li><li>Manage and grow relationships with existing customers</li><li>Represent a leading portfolio of materials handling equipment</li><li>Negotiate contracts across outright purchase, lease purchase and contract hire options</li><li>Manage the end‑to‑end sales process and maintain a strong pipeline</li><li>Use CRM systems to track activity and forecast performance</li><li>Prepare regular sales reports and contribute to overall branch performance</li></ul><h3>About You</h3><p>You are a driven, commercially minded sales professional with experience in the materials handling industry. You thrive in a field‑based environment and are confident managing your own territory with minimal supervision.</p><h3>Essential Experience & Attributes</h3><ul><li>Proven track record in materials handling or capital equipment sales</li><li>Strong new business development skills</li><li>Experience managing the full sales cycle</li><li>Highly organised with strong territory and route planning capability</li><li>Commercially astute with understanding of different funding models (purchase, lease, contract hire)</li><li>CRM literate with structured pipeline management approach</li><li>Self‑motivated and target‑driven</li></ul><h3>Mandatory Requirements</h3><ul><li>Full, clean UK driving licence</li><li>Willingness to travel extensively across the Midlands region</li></ul><h3>Compensation</h3><p>OTE: £50 - 60k, open ended, including generous commission, healthcare, pension, hybrid car, mobile phone and laptop.</p><h3>Equal Opportunity Statement</h3><p>ADR Specialists Ltd are an equal opportunity employer and operate as an Employment Business and Recruitment Agency.</p></div>