A premium beauty brand is looking for an experienced Head of Ecommerce and Trading to lead global digital performance and customer experience.
The role
* Own and deliver the global ecommerce, trading and digital marketing strategy to drive revenue growth, profitability and ROI
* Lead the Shopify platform and digital roadmap, overseeing site functionality, integrations, compliance and continuous innovation
* Drive performance marketing across all channels, managing agency and partner relationships to optimise acquisition and efficiency
* Own CRM and customer lifecycle strategy, including segmentation, loyalty and retention to maximise lifetime value
* Lead site optimisation, CRO and user experience improvements using data to enhance conversion, AOV and engagement
* Set and manage budgets and forecasts, aligning trading plans with stock availability and operational execution
* Own reporting and performance analysis to identify growth opportunities and deliver against commercial objectives
* Oversee content, promotional and campaign planning in line with wider brand, marketing, PR and retail activity
* Ensure a seamless customer experience from acquisition through to delivery
* Lead, develop and inspire a high performing ecommerce team while remaining actively involved in key initiatives
* Contribute to wider business strategy and direction as part of the senior leadership team
How you’ll dazzle us
We are ideally looking for candidates who have managed an ecommerce P&L of over 10 million. You are an experienced ecommerce leader with a strong track record of building and executing digital strategies across acquisition and retention channels. You understand how to balance commercial performance with customer experience and know how to turn data into action.
With deep knowledge of Shopify, Klaviyo, Google Analytics, paid media platforms and SEO and PPC, you have experience managing agencies, teams and third party partners. You are commercially astute, highly analytical and confident influencing stakeholders at all levels.
You are organised, detail focused and comfortable managing multiple priorities. Experience with Shopify Plus, Klaviyo and within the beauty sector will be highly advantageous, as will an interest in digital trends and skincare.
What’s Next
Apply using the form below.
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