Marketing Manager - Demand Generation & Campaigns, Developer Marketing, Cambridge Client: arm limited
Location: Cambridge, United Kingdom
Job Category: Other
EU work permit required: Yes
Job Reference: 20f9ce45c108
Job Views: 4
Posted: 02.06.2025
Expiry Date: 17.07.2025
Job Description: Job Overview:
We are looking for a Marketing Manager to join our Developer Marketing Demand Generation team. This role involves creating multi-channel marketing programs to support Arm’s developer community and drive engagement, particularly in areas like GenAI. You will collaborate with various teams to deliver impactful marketing campaigns and develop content that resonates with developers.
Responsibilities:
Develop and execute integrated digital and offline marketing campaigns
Collaborate with product marketing and ecosystem teams to craft targeted messages for developer communities
Partner with media teams to utilize the best channels for developer outreach
Leverage analytics to optimize campaign performance
Coordinate with creative teams to produce developer-focused assets
Manage developer social media channels with the external communications team
Required Skills and Experience:
Ability to navigate ambiguity and initiate clarity
Strong influencing skills to work with cross-functional teams and leadership
Experience marketing to technical audiences and managing developer communities
Knowledge of customer personas, touchpoints, and content strategy
Proven success in digital and offline campaign management, including social media and marketing automation platforms
Desirable Skills:
Experience with technical marketing, developer programs, or B2B products
Understanding of technology trends like genAI
Experience with product launches, branding, and event campaigns
Analytical skills to measure and improve campaign impact
Willingness to learn and grow professionally
Additional Information:
This role offers a unique opportunity to influence the developer ecosystem on Arm. If you are not a passport holder for the country of the vacancy, a work permit may be required. Please apply via the 'Apply now' button. For more details, visit our Blog.
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