About the Role
EMS Furnishing Limited is seeking a strategic, hands-on Marketing Manager to lead our marketing activity and grow our brand presence. You will play a pivotal role in driving footfall to our showroom, boosting retail sales, and positioning our bespoke furniture service as the leading choice in London.
This role is perfect for a versatile marketer who thrives on both the creative and analytical sides of marketing, someone who can craft compelling campaigns, while also using data to optimise performance and measure results.
Key Responsibilities
Strategy & Brand
* Develop and deliver an annual marketing strategy and budget to support retail growth and expand the bespoke service division.
* Strengthen brand identity and ensure consistent messaging across all channels.
Digital Marketing
* Manage and optimise website content and SEO to capture high-intent local traffic.
* Plan and deliver targeted email campaigns, including newsletters, offers, and bespoke project features.
* Lead social media strategy (Instagram, Facebook, Pinterest) to showcase products, craftsmanship, and completed projects.
Traditional & Local Marketing
* Coordinate local advertising (print, radio, Google Ads).
* Build relationships with influencers, designers, and architects to generate referrals.
* Organise in-store events, promotions, and showroom displays to enhance customer engagement.
Content Creation & Storytelling
* Oversee production of professional photography, video tours, customer testimonials, and blog content.
* Ensure all content highlights both the retail and bespoke sides of the business.
Analysis & Reporting
* Monitor and report on campaign performance (Google Analytics, social insights, sales data).
* Use insights to improve campaigns, track ROI, and support decision-making.
What We're Looking For
* Proven experience as a Marketing Manager, ideally within retail, furnishings, interiors, or a lifestyle sector.
* Strong knowledge of both digital and traditional marketing channels.
* Excellent copywriting, storytelling, and content creation skills.
* Proficiency with SEO, Google Analytics, Ads Manager, and email marketing tools (e.g., Mailchimp).
* Creative yet data-driven mindset, with the ability to understand customer behaviour.
* Strong project management skills, able to manage multiple campaigns and deadlines.
* A genuine passion for interiors, furniture, and home design.
What We Offer
* Competitive salary plus performance-based bonus.
* The opportunity to shape marketing strategy for a growing, creative business.
* A supportive team and collaborative working environment.
* Employee discount on our furniture collections.
* The satisfaction of promoting high-quality products that transform homes.
Job Types: Full-time, Permanent
Pay: £26,567.00-£54,277.52 per year
Benefits:
* Employee discount
* Free parking
* Store discount
* UK visa sponsorship
Work Location: In person