Regional Sales Manager - Northern Ireland
Jellycat, Belfast, Northern Ireland, United Kingdom.
About Jellycat
For a quarter of a century, the Jellycat family have brought joy, wonder and playful fun to people of all ages, in every part of the world. Utterly original and in a class of their own, they are currently among the most loved and collected toys of their kind. How has this gentle tribe endeared themselves to so many? Perhaps it is their whimsical expressions. Or the deliciously soft fabrics. Or the beautiful way in which they sit in your hand. Whatever it is, there is something magical and unmistakable about each one of them.
Role Summary
We are seeking an experienced, commercial, personable Regional Sales Manager to manage, grow and develop the brand throughout the independent retailers within Northern Ireland. With strong commercial skills and a passion for product, you will provide excellent customer service, promote our brand values and represent our brand as a sales ambassador.
Responsibilities
* Ultimately responsible for the portfolio of independent stockists.
* Field based and will visit each of your customers regularly.
* Work with marketing teams to ensure correct Jellycat POS branding and authorised promotional material at retail.
* Provide in‑store customer training on the product and brand.
* Ensure your accounts have access to new collection launches.
* Take orders and monitor your accounts’ credit status.
* Deliver annual sales growth and budget targets.
* Build strong, personable, professional relationships with all stockists.
* Identify new luxury target stockists.
* Work with your Team Leader to build robust full‑year financial budget plans.
* Coordinate with peers to ensure planning and alignment in future retail activations and launches.
* Provide feedback on sales performance sell‑thru to the business.
* Mentor, motivate and guide your independent accounts to achieve the best in visual display and product selection.
* Craft the best product story for each store based on its location, customer base and complementarity brand.
* Proactively identify growth and brand awareness opportunities within partnerships to unlock our full retail potential.
* Present quarterly regional updates.
* Report on sales and KPIs as required.
* Present to your line manager and other sales leaders for any in‑store conceptual branding opportunities.
* Attend UK tradeshows and support events.
* Visit key national accounts within your territory, support the account manager with feedback and in‑store assistance, ensuring best visual merchandising practice.
Requirements
* Ideally a minimum of three years experience as a sales manager working with independent store owners.
* Residence or vicinity to your designated territory.
* Problem‑solving and solution‑based methodology.
* True team player attitude.
* Flexible, personable, positive working style, motivated by being part of a high‑performing team.
* Proficiency in Excel and PowerPoint.
* Understanding of product presentation and excellent visual merchandising.
* Excellent written and verbal communication skills.
* Ideally experience within a luxury brand.
* Ability to work in a fast‑paced environment.
Other Details
* Seniority level: Mid‑Senior level.
* Employment type: Full‑time.
* Job function: Sales and Business Development.
* Industry: Retail.
Additional Information
Referrals increase your chances of interviewing at Jellycat by 2x.
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