Primary Care Liaison Manager (Field Sales)
Location: Wales, and West Midlands (Field Sales)
Salary: Competitive + Benefits
Role type: permanent
Hours: 35 hours
PURPOSE OF THE JOB
Responsible for engaging with primary care doctors and other medical professionals and corporate bodies and bringing them into membership of the MDU
Build an effective network across medical NHS and private primary care providers, generating leads and delivering business recruitment results in line with/ahead of agreed targets.
Working closely with professional colleagues you will ensuring we remain the first-choice defence organisation.
Optimise Commercial division outcomes through cross team working.
KEY ACTIVITIES / ACCOUNTABILITIES
Creating a go-to-market multi-channel sales/account management plan for your territory with a coordinated and joined up programme of activities and events generated through member insights and review.
Develop excellent member and market knowledge acting as the member champion and for your territory into other business development teams.
Initiate events, meetings and opportunities at which the benefits of MDU membership can be communicated to members and prospective members using agreed marketing messages.
Build excellent relationships with medical/dental staff and managers so business development opportunities can be met and achieve pre-determined recruitment and retention levels.
Be a lean thinker and bring a continuous improvement focus to the sales process, utilising technology and data
Support initiatives and change both within and outside the commercial division working with other commercial teams to ensure members are served in the most efficient and effective ways possible in line with financial targets.
The post holder will be expected to undertake any other duties for the MDU within the jobholders capabilities
QUALIFICATIONS AND EXPERIENCE
Previous successful field sales experience, achieving pre-set targets, working within and managing a budget.
Demonstrate knowledge and understanding of how to identify and provide high levels of customer service.
Extensive experience of working to pre-agreed targets.
Experience delivering presentations to a variety of audiences.
Demonstrate considerable knowledge and understanding of the primary care market and the changing marketplace
Proven experience of embracing and managing organisation, process and people change.
KEY OUTPUTS/PERFORMANCE MEASURES
Jobholder and teams to comply with FCA Sales regulations, working within agreed protocols.
Set and work to individual and team pre-defined targets and report on these regularly
Implement management procedures, protocols and KPIs as agreed with your Manager
Recruit and retain doctors, other medical professional staff in primary care NHS/private settings and new corporate members to pre-defined targets to deliver an unbroken pipeline of members
Sell and distribute other products and services in line with MDUs commercial strategy.
Through regular contact with members identify threats and opportunities for MDU business, feeding back the information to Commercial leadership colleagues within agreed protocols.
Manage and operate activity within the stated budget as measured by monthly budget reports
Initiate MDU driven events and attend other appropriate events, to achieve the required level of contact with members and prospects as measured within monthly activity and contact reports.
Ability to interpret MI stats, sales and retention data and transfer into action
Sets objectives and targets for team members as measured in monthly reports.
You may also have experience in the following: Primary Care Liaison Manager, Healthcare Business Development Manager, Medical Sales Manager, Primary Care Engagement Manager, NHS Account Manager, Medical Liaison Officer, Health Partnerships Manager, Field Sales Manager Healthcare, Territory Manager Primary Care, Medical Relationship Manager, Clinical Engagement, Medical Practice Partnerships, Account Management, Member Recruitment & Retention, Stakeholder Engagement, Customer Relationship Management (CRM)
REF-223 782
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