Global CRM Strategy and Journey Planner
Step into an exciting opportunity with a global travel and tourism company, where you can play a pivotal role in shaping customer experiences. As a Global CRM Strategy and Journey Building Lead, you will be instrumental in enhancing customer engagement, delivering personalised communication strategies, and driving significant revenue growth.
Key Responsibilities
The role combines customer journey planning and email campaign execution with data-driven reporting, lead conversion analysis, and strategic insights from Salesforce data to optimise engagement and revenue.
Essential Skills
* Salesforce Marketing Cloud Expertise: SQL and AMPscript
* Journey Builder Mastery: Expertise in designing and managing intricate email journeys is crucial. This includes audience segmentation, automation, and ensuring a personalised approach to customer communication.
* Data Analysis Proficiency: A solid grasp of data visualisation tools such as Power BI, Tableau, or Excel
Offered:
* Up to £70,000 per annum
* Flexible remote working
* 10% annual bonus
* BUPA healthcare
* Travel discounts
If you think you're the right fit for the role, please apply! No sponsorship provided!
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