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Interim - assistant head of legacy and in memory fundraising

London
AAW Partnership
Fundraiser
Posted: 5h ago
Offer description

Interim Assistant Head of Legacy and In Memory Fundraising, a fantastic opportunity for an experienced Legacy and In Memory specialist to join a well-known Social Welfare Charity, based in South-East London.



* Contract Length: 4 - 5 months.
* Hybrid: Ideally 2 days per week, office-based.



Working alongside the Head of Legacy and In Memory Fundraising, as the Assistant Head of Legacy and In Memory Fundraising, your role will focus on driving key fundraising and stewardship activities. Leading on delivering a multi-channel acquisition and retentions legacy marketing programme aimed at increasing the number of In Memory donors and legacy supporters who will leave a future gift in their Will.

You will line manage two staff, play a wider leadership role within the team, and champion legacy giving across the organisation, along with strategic planning and budget management, and ensuring suppliers deliver against SLAs.



Key areas of responsibility include:

* Alongside the Head of Legacy and In Memory Fundraising, lead on the overall strategy and budget focused on growing the supporter pipeline, increasing In Memory income, and protecting future Legacy income.
* Provide expert guidance and advice to develop integrated, personalised supporter journeys.
* Lead the Legacy and In Memory Fundraising Campaigns across channels (acquisition and stewardship), including DRTV, Press, Print, Digital, monitoring results and reporting on performance metrics and milestones.
* Develop and monitor the Legacy and In Memory Fundraising budget, providing monthly updates on income and expenditure.
* Lead on data analytics activities to help plan, deliver and monitor Legacy and In Memory activities.
* Collaborate with colleagues to integrate Legacy and In Memory messaging across all communications.
* Responsible for optimising product targeting, creative messaging, and new approaches
* Manage and develop the Legacy Fundraising Manager and In Memory Fundraising Officer, and deputise for the Head of Legacy and In Memory Fundraising as needed.



To be considered for this interim Assistant Head of Legacy and In Memory role, you will need to have extensive experience in all aspects of:

* Extensive expertise in all areas of Legacy and In Memory fundraising.
* Experience in project managing multiple campaigns across a range of channels, achieving and improving target revenues, writing copy, managing third-party suppliers, and leveraging support data operating within all regulatory and compliance requirements.
* Experience in successful strategic planning, management, and implementation of strategy, and financial management and budget skills.
* Excellent leadership and people management skills with proven experience in managing teams.



Close Date: This is a rolling recruitment drive. Please apply asap.

Start Date: This role is ideally to start as soon as possible, though there is some flexibility.

If the role is of interest, please do get in touch as soon as possible to discuss the position in more detail, and if you're not immediately available, your potential start date.





As a leading fundraising consultancy and search practice, and a certified B Corp™, the AAW Group is committed to diverse and inclusive recruitment practises that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and are happy to make reasonable adjustments, working with our clients, for any disability or other additional needs throughout the recruitment process.

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