Job Title: Paid Media Account Manager Location: Flexible - mostly remote, with a view to increase with weekly or bi-weekly team days in London or Nottingham
Reports To: Head of Performance
Axe & Kettle is a growing, women-led digital marketing agency specialising in brand strategy, paid, SEO, CRM, and website design for diverse clients across luxury, fashion, homeware, jewellery, lifestyle, and publishing.
We’re seeking an experienced Paid Media Account Manager to join our team, managing key client accounts and driving successful paid strategies across Meta, Pinterest, Google and other paid platforms. You will work closely with our Head of Performance, in-house and freelance teams, ensuring high-performance results and seamless client communication.
Account Management:
Lead day-to-day management of our client's paid accounts, ensuring campaign success and alignment with client goals.
Responsible for the operational success of accounts, with deliverables met on time and on budget.
Develop strong, trusting client relationships, providing proactive insights and regular performance updates.
Create, implement, and optimise paid strategies tailored to client objectives, focusing on performance and ROI.
Conduct in-depth keyword research, competitor analysis, and audience insights to inform campaign planning decisions.
Oversee creative briefs, ad copy, A/B testing, and landing page recommendations to improve conversion rates.
Performance Monitoring & Reporting:
Ensuring accurate budget pacing, revenue projections and performance forecasting to support strategic planning and client reporting.
Track and analyse campaign performance, adjusting strategies based on KPIs and feedback.
Provide weekly, monthly and quarterly reports with actionable insights, and lead performance reviews with clients.
Work closely with in-house and freelance teams across SEO, brand, CRM, and design.
Mentor junior team members, offering guidance on account management & paid channel best practices.
Supporting senior team with account audits, new client onboarding & new business pitching.
Proven success in managing high-growth accounts, optimising for performance, and achieving strong ROI.
~ Proven track record of delivering successful paid media campaigns and achieving key performance metrics (e.g., Advanced understanding of Meta, Pinterest, TikTok Ad platforms (basic understanding of Google Ads is desirable), including campaign setup, bidding strategies, data analysis and test and learn methodologies.
Strong analytical skills, with the ability to interpret data and deliver insights to clients.
Excellent verbal and written communication skills for client interaction and reporting.
Experience with fashion, lifestyle, or luxury brands is a necessity.
Flexible, remote-friendly working environment with occasional travel required to London, Nottingham and client offices.
Opportunity to work with a talented team across exciting and diverse brands.
Supportive culture that fosters growth, learning, and career development.
Competitive salary and benefits package including 25 days holiday + your birthday + 2 duvet days.