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Campaign selection analyst

Birmingham (West Midlands)
Harnham - Data & Analytics Recruitment
Analyst
Posted: 23h ago
Offer description

£45,000 - £50,000 + bonus + strong pension

Hybrid - West Midlands (1x day per week)

This is an opportunity to join a growing customer analytics function at a pivotal time, where data plays a central role in shaping customer communications and commercial decision-making. You will work at the heart of campaign delivery, combining technical expertise with real business impact across multiple product areas.

The Company

They are a well-established UK financial services organisation with a strong customer-first culture and a reputation for high-quality service. Data and analytics are a strategic priority, with ongoing investment in modern platforms, tools, and ways of working. The environment is collaborative, stable, and focused on long-term value rather than short-term wins.

The Role

As a Customer Selections and Analytics Consultant, you will be responsible for delivering accurate and timely customer selections that support a wide range of campaigns. You will work closely with analytics and marketing stakeholders to turn campaign briefs into robust, data-driven outputs.

Key responsibilities include:

Translating campaign briefs into clear, structured technical requirements

Building, running, and optimising campaign selections using SQL

Joining and manipulating data from multiple sources including CRM, transactional, and engagement data

Using APIs to push selections into a CRM platform, supporting email and direct mail campaigns

Partnering with analytics specialists on testing, measurement, and performance analysis

Planning selections ahead of delivery schedules to support smooth campaign execution

Contributing to wider data platform migrations and process improvements

Your Skills and Experience

Strong SQL capability, with confidence building and optimising complex queries

Experience in campaign selections, customer analytics, CRM data, or a related data role

Ability to translate business requirements into practical data solutions

Comfortable working with multiple data sources and large customer datasets

Experience supporting marketing or customer communications campaigns

Industry background is open, with transferable analytical experience valued

What They Offer

Competitive salary and benefits package

Hybrid working with flexibility built into the culture

Exposure to large-scale data platform and CRM transformation projects

Clear opportunities to develop technical capability and progress within analytics

A supportive, collaborative team environment with strong knowledge sharing

How to Apply

Apply now to learn more about this Customer Selections and Analytics Consultant role and how it could fit into your next career move.

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