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Marketing executive

Manchester
Grant Thornton
Marketing executive
Posted: 1 April
Offer description

Job Description

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MORE THAN YOU EXPECTED

Grant Thornton UK LLP is part of a global network of independent audit, tax and advisory firms, made up of some 58,000 people in over 135 countries. We're a team of independent thinkers who put quality, inclusion and integrity first. All around the world we bring a different experience to our clients. A better experience. One that delivers the expertise they need in a way that goes beyond. Personal, proactive, and agile. That's Grant Thornton.

NEW GROUND WON’T BREAK ITSELF.

Every day our teams help people in businesses and communities to do what is right and achieve their goals.

Our Audit & Assurance specialists help business to meet regulatory demands, protect their reputation and inspire trust and confidence through transparent reporting. Audit is one of the firm’s largest services lines and has entered an ambitious phase of growth with a focus on the FTSE 350 market, as well as maintaining our success in the mid-market across our Audit specialities, including Financial Services, Pensions and Public Sector. This role plays a key part in supporting Audit’s marketing function and growth objectives, by delivering targeted activity through campaigns, insights and events that strengthens our market presence. You’ll be part of a supportive Audit Go-to-Market Team including colleagues from Business Development and Strategic Pursuits. If you’re someone who enjoys both thinking strategically and getting stuck into delivery, we’d love to hear from you.

We’re happy to talk flexible working and consider reduced hours and job shares, we’ll support you to balance your work and life.

A look into the role


As a Marketing Executive within our Audit practice, you will:

1. Work directly with the Audit Marketing Manager to support the planning, execution and optimisation of the strategic marketing plan for the service line, understanding the commercial priorities.
2. Develop a strong understanding of Audit’s various offerings and be able to articulate them simply and effectively.
3. Have oversight of production for agreed deliverables within timelines and budget.
4. Manage end-to-end campaign workflows and performance, using data and insights to report on ROI, optimise activity and inform future demand generation initiatives.
5. Work with marketing operations colleagues including the digital, automation, and content teams to deliver integrated demand generation activity across owned, earned and paid channels, including website, social, campaigns, events, webinars thought leadership and sales enablement content.
6. Coordinate audit-focused events and webinars, including technical briefings and executive roundtables.
7. Support the creation of articles, videos, case studies, social content and reports ensuring all content aligns with firmwide messaging and audit-specific requirements, working closely with audit specialists.
8. Work with business development colleagues to ensure propositions are effectively taken to market and that they have the marketing support they need to deliver on targets.
9. Be a champion of marketing best practice, ensuring the right advice and outcomes for stakeholders.
10. Collaborate with colleagues across the broader Markets and Clients function and senior stakeholders to effectively develop and implement initiatives to support them in meeting their objectives tailored to specific target audiences.
11. Act as a brand guardian, ensuring all materials adhere to consistent guidelines.

Knowing you’re right for us

Joining us as a Marketing Executive, the minimum criteria you’ll need is experience in B2B marketing within professional services and to be a strong communicator who is confident managing multiple stakeholders and deadlines. This role is suited to a proactive marketing professional who is confident in day-to-day delivery, comfortable working at pace and takes pride in doing the fundamentals well, while continuing to develop strategic capability under senior guidance. It would be great if you had some of the following skills, but don’t worry if you don’t tick every box, we’ll help you develop along the way.

12. You’ll have a demonstrable background in delivering impactful marketing activity, including content creation and event management
13. You’ll be a creative, analytical and strategic thinker with the ability to challenge the status quo
14. You’ll be educated to degree level, or equivalent
15. You’ll have familiarity with demand generation, campaign automation or marketing technology platforms, alongside CMS and CRM systems, and understand how they support pipeline and growth objectives.
16. You’ll have strong planning and prioritisation skills, with exceptional attention to detail
17. You’ll be comfortable using AI‑enabled marketing tools to support content creation, campaign optimisation and performance analysis, alongside CMS and CRM platforms.
18. You’ll be a confident self‑starter with excellent communication, presentation and interpersonal skills, able to build and maintain strong relationships with internal and external stakeholders
19. You’ll have experience working with suppliers and partnerships

Knowing we’re right for you

Embracing uniqueness, the culture at Grant Thornton thrives on the contributions of all our people, we never settle for what is easy, we look beyond to deliver the right thing, for everyone. Building an inclusive culture, where we value difference and respect our colleagues helps our people to perform at the best of their ability and realise their potential.

Our open and accessible culture means you’ll interact with leaders who are interested in you and everything you bring to our firm. The things that set you apart, we value them. That’s why we give you the freedom to bring your whole self to work and pursue your passions inside and outside of work.

Beyond the job

Life is more than work. The things you do, and the people you’re with outside of work matter, that’s why we’re happy to look at flexible working options for all our roles, and we’ll always do our best to keep your work and life in balance.

The impact you can make here will go far beyond your day job. From secondments, to fundraising for local charities, or investing in entrepreneurs in the developing world, you’ll be giving back to society. It’s that drive to do the right thing that runs through our every move, grounded in our firm’s values – purposefully driven, actively curious and candid but kind.

We’re looking for people who want to contribute, spark fresh ideas and go beyond expectations. People who want to be able to proudly do what’s right, for the firm, our clients, our people and themselves. It’s how it should be.

#LI-ME1

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