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Head of growth marketing

London
Craft
Marketing
€100,000 a year
Posted: 1h ago
Offer description

Under new investment, this is a global network of personal and private training, built for exclusive members who take their results seriously - every client receives a fully managed, results-driven programme and a level of one-to-one coaching you won't find anywhere else.

Operating at the very top end of the market, they’re looking for a Head of Growth Marketing comfortable with developing and overseeing the sales funnel for acquisition and conversion for a high-ticket service-led business.


The Role

You’ll own the complete growth engine - managing the performance marketing budget across 6 markets where your decisions directly impact revenue, not just lead volume. This means full accountability for customer acquisition cost and conversion through a genuinely complex funnel: from paid acquisition through consultation booking, attendance, and final program close.

This is director-level strategic responsibility managing high-value customer journeys, you’ll identify and resolve drop-offs across the complete funnel, from creative performance through consultation attendance rates. You’ll lead two digital marketing managers covering paid social, search, and technical implementation while partnering cross-functionally with CRM and Brand heads. The scope includes proactive budget reallocation based on real-time performance data.


The Package

Global business with a presence in 26 locations across 9 countries


The Person

A performance marketing leader from high-growth ecommerce or scale-up environments, currently operating at the Director level without the title. You’ve managed complex customer journeys and significant budgets in businesses where acquisition, CRM, and brand operate as separate functions.

Deep channel expertise matters more than sector experience - this role requires analytical sophistication to optimise multi-million-pound budgets across international markets.

A more diverse team is a more creative team.

It’s our job to build teams of people, and we’re proud to bring together a global network of diverse talent.

All applicants will be considered without regard to race, nationality, religious persuasion, sexual orientation, sex, marital or parental status, physical ability, gender, or age.

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