At My Pension Expert, we are transforming the way people manage their pension planning and financial security. As a forward‑thinking financial services provider, we pride ourselves on delivering expert advice and innovative solutions to our clients. Salesforce is at the heart of our customer relationship management and communication, and we are looking for an exceptional Salesforce Marketing Cloud Developer to join our team. In this role, you will drive the development of Salesforce Marketing solutions and integrations, including Cloud pages, Contact Builder, Email Studio and third‑party systems, ensuring our technology supports and enhances our client services and customer duty.
Role Overview
As Salesforce Marketing Cloud Developer, you will play a key role in developing and supporting Salesforce‑based solutions that drive My Pension Expert’s business objectives. This individual will collaborate closely with internal teams to ensure seamless integration with other systems, including Salesforce Sales Cloud. You will influence both the technical development and strategic direction of the Salesforce Marketing Cloud platform, focusing on best practice, innovation, automation, and improving customer engagement.
Key Responsibilities
* Design, develop, manage, and optimise Salesforce Marketing Cloud solutions, including Contact / Audience Builder, Email Studio, Journey Builder and Cloud pages.
* Drive the integration of Marketing Cloud with Salesforce Sales Cloud and other key business systems, enabling automated marketing campaigns and personalised customer journeys.
* Work alongside the Marketing team and CRM team to improve customer engagement strategies through tailored communication and analytics.
* Lead the integration of Salesforce Marketing Cloud with third‑party systems via APIs, iPaaS, and cloud‑based solutions.
* Collaborate with third‑party vendors to ensure smooth and efficient integration, focusing on data consistency, system performance, and security.
* Troubleshoot and resolve integration issues, ensuring seamless data flow between Salesforce, Marketing Cloud, WordPress, Snowflake, Stitch and other platforms.
* Assist with the development and administration of Salesforce solutions; some knowledge of Apex, Lightning Web Components (LWC), Visualforce, and Salesforce Flows is an advantage.
* Design and implement data models, security models, and workflows tailored to the needs of a financial services sector business.
* Ensure that Salesforce applications and processes align with business needs, maintaining high performance, scalability, and security.
* Provide technical guidance and mentorship to non‑technical staff members; document processes in Confluence.
* Collaborate with business data analysts, project managers, and other stakeholders to gather requirements and deliver efficient, high‑quality Salesforce solutions.
* Conduct code reviews and peer reviews, ensuring adherence to best practices, coding standards, design patterns and deployment procedures (Deployment via Gearset – Ticketing via Jira).
* Monitor and optimise Salesforce Marketing Cloud performance, identifying areas for improvement and implementing solutions to enhance system reliability.
* Stay up to date with the latest Salesforce developments, releases, and best practices, incorporating new features into the platform when relevant. Complete Trailhead modules as part of annual FCA Continuing Professional Development (CPD) hours.
Required Skills, Experience & Certifications
* Salesforce Marketing Cloud and Certifications; Marketing Cloud Developer – Required.
* Marketing Cloud Account Engagement Specialist – Beneficial.
* 3 years’ experience working with Salesforce Marketing Cloud, including Web Studio, Contact Builder, Email Campaign management, Automation Studio, Journey Builder, and Email marketing strategies.
* Ability to manage the integration between Marketing Cloud with Salesforce CRM and other business systems.
* Any SFDC certifications – Beneficial.
* Experience in Salesforce Sales Cloud administration or development, with a basic understanding of Apex, Lightning Web Components, Visualforce, and Salesforce Flows.
* Understanding of Salesforce architecture, including data and security models, and experience in customising Salesforce applications is beneficial.
* Experience delivering Salesforce solutions in a highly regulated environment, ideally within the financial services sector.
* First hand experience with integrating Salesforce Marketing Cloud with third‑party applications, systems, and APIs such as REST, SOAP, GraphQL and middleware tools.
* Understanding of API authentications, API keys, OAuth, JWT, and Basic Authentication.
* Strong understanding of integration best practices and troubleshooting techniques.
* Strong problem‑solving and analytical skills, with the ability to lead technical initiatives and influence strategic decisions.
* Excellent communication skills, with the ability to collaborate with both technical and non‑technical teams and external partners.
Preferred Skills
* Knowledge of the financial services industry, particularly pensions, investments, or retirement planning.
* Familiarity with Agile or Scrum development methodologies.
* Experience with DevOps tools and practices, including CI/CD pipelines for Salesforce deployments.
* Competitive salary and performance‑based bonuses.
* Comprehensive benefits package, including pension and other employee rewards.
* Flexible working options, including hybrid and remote working.
* Opportunities for professional development, including access to Salesforce certifications and training.
* A supportive, collaborative, and innovative team environment.
Why Join Us?
At My Pension Expert, we are an enthusiastic, forward‑thinking team that believes in creating exceptional customer experiences through technology. As a Salesforce Marketing Cloud Developer, you will have the opportunity to make a tangible impact on the success of our business and help us shape the future of the financial services industry. If you are a motivated Salesforce expert with a passion for innovation and customer engagement, we want to hear from you.
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