Ocho Belfast, Northern Ireland, United Kingdom
Ocho Belfast, Northern Ireland, United Kingdom
This range is provided by Ocho. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Are you a commercially minded marketer who knows how to turn strategy into pipeline? Do you have experience scaling B2B SaaS brands — and a keen interest in how tech is transforming agriculture?
My client is an established and fast-growing SaaS provider building tools that are helping reshape the agricultural supply chain. They’re now looking for a Marketing Manager to take ownership of demand generation, brand positioning, and campaign execution across the UK and international markets.
This is a hands-on role suited to someone who’s comfortable working across content, digital, events, and product marketing — but can also step back and shape strategy that supports sales and product growth.
What you’ll be doing
* Defining and executing the B2B marketing strategy to support commercial and product goals.
* Working closely with sales to deliver qualified leads and enablement content.
* Creating and managing digital campaigns across email, paid media, SEO, and social.
* Developing positioning and messaging that speaks directly to decision-makers in agriculture and agritech.
* Producing high-quality content — case studies, blogs, email sequences, landing pages, etc.
* Leading marketing automation initiatives to nurture leads through the funnel.
* Representing the company at events, trade shows, and sector-specific conferences.
* Monitoring performance and reporting on key metrics like lead gen, engagement, and conversion.
* Collaborating with product and customer success to communicate value and drive adoption.
What they’re looking for
Must-haves:
* Proven experience in a B2B marketing role — ideally within a SaaS company.
* Strong track record in demand generation and campaign management.
* Commercial awareness and ability to work closely with sales and product teams.
* Confident content creator with excellent written communication skills.
* Hands-on experience with marketing tools such as HubSpot, Salesforce, Google Ads, or similar.
* Comfortable owning projects from strategy through to execution and reporting.
Nice to haves:
* Previous experience in or exposure to the agriculture, food supply chain, or agri-tech space.
* Familiarity with long sales cycles and multiple stakeholder buying decisions.
* Experience running or contributing to industry events and partner marketing initiatives.
* Design or visual content skills (e.g. Canva, Adobe, Figma) would be a bonus.
If you're looking to make an impact in a growing SaaS company with real-world purpose — and you thrive in a role where commercial thinking meets creativity — this could be the right fit for you.
If you have any further questions on the role, please feel free to reach out to Brendan McCrory directly.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Information Technology
* Industries
Software Development
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