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Location: London and surrounds (remote work considered if within commuting distance)
Salary: Base + Commission (with potential for growth as the company scales)
Job Type: Full-time
Location: London and surrounds (remote work considered if within commuting distance)
Salary: Base + Commission (with potential for growth as the company scales)
Job Type: Full-time
Are you an experienced B2B sales professional with a passion for ethical sourcing and premium ingredients? Do you have a track record of closing wholesale contracts with major clients — from coffee roasters and chocolate makers to retailers and raw commodity buyers? Are you excited by the chance to scale a mission-driven brand working at the intersection of conservation and commerce?
If so, we want to hear from you.
Who We Are
We are a pioneering startup dedicated to sourcing and delivering the world’s finest rainforest-sourced products and commodities while supporting rainforest communities and conservation efforts. Our exclusive range includes:
Wildlife Friendly Certified specialty arabica & robusta coffee
Rare and highly prized wild-harvested Beniano cacao beans and craft chocolate
Organic Arenga palm sugar, mineral rich, low GI and produced using geothermal energy
Our mission is to bring these unique, high-quality ingredients to specialty markets, working closely with coffee roasteries, chocolatiers, retailers and manufacturers who care about sustainability and provenance.
The Role
As our Sales & Business Development Lead, you will be the driving force behind our revenue growth, you'll be responsible for driving revenue and building long-term wholesale partnerships. You’ll focus on securing contracts and developing repeat business with clients in. Your role will include:
- Creating and executing a B2B sales strategy aligned with our wholesale growth goals
- Securing contracts and developing repeat business with clients in specialty coffee and chocolate manufacturing industries, natural/organic retailers and national grocery chains, food and beverage distributors, as well as on consumer goods companies sourcing premium raw ingredients.
- Representing our company at industry events, trade fairs, and networking opportunities
- Working closely with the founder and co-founder to refine our go-to-market approach
Who You Are
We’re looking for a dynamic, confident, and ambitious sales professional who:
Has 3+ years of B2B sales or business development experience, ideally in the commodity, specialty food, or FMCG sector
Demonstrate a proven track record of closing wholesale or procurement deals — ideally in green coffee, cacao, chocolate, sugar, or premium food ingredients
Understand how to sell both raw commodities and value-added products (like chocolate bars and packed sugar)
Be comfortable negotiating with procurement teams, buyers, and business owners
Have a genuine commitment to sustainability, ethical trade, and long-term partnerships
Is highly proactive, self-motivated, and excited about growing a mission-driven brand from the ground up
Why Join Us
Be part of an early-stage company with massive growth potential
Make tangible impact by supporting conservation efforts and indigenous livelihoods
Sell exclusive, high-quality products with strong ethical and market value
Have the freedom to shape commercial strategy and grow with the business
This is a rare opportunity to be at the forefront of a high-quality, mission-driven business while shaping its commercial success from the ground up. If you’re excited about the challenge, we’d love to hear from you!
How to Apply
Send your CV and a short cover letter explaining why you’re the perfect fit to people@kindredforest.co.uk.
Deadline: 1st July 2025
Seniority level Seniority level Mid-Senior level
Employment type Employment type Full-time
Job function Job function Sales and Business Development
Industries Retail
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