Job Overview
We are seeking a dynamic and detail-oriented Digital Marketing Coordinator to join our team. This role is essential in driving our digital marketing efforts and enhancing our online presence. The ideal candidate will possess a blend of creativity and analytical skills, with a strong understanding of B2B marketing strategies. You will be responsible for managing various digital marketing projects, optimising content for search engines, and analysing campaign performance to ensure our marketing objectives are met.
Responsibilities
* Develop and implement effective digital marketing strategies to enhance brand visibility and engagement.
* Oversee various marketing campaigns, ensuring timely execution and adherence to deadlines.
* Create compelling content for websites, blogs, social media, and email marketing campaigns.
* Utilise Adobe Photoshop for graphic design tasks related to digital content.
* Maintain and update the company website ensuring all information is current and relevant.
* Conduct thorough analysis using Google Analytics to assess campaign effectiveness and identify areas for improvement.
* Develop engaging social media content and manage interactions across platforms.
* Prepare reports on marketing performance using Microsoft Excel and PowerPoint for presentations to stakeholders.
* Collaborate with cross-functional teams to align marketing efforts with overall business objectives.
Experience
The successful candidate will have:
* Proven experience in digital marketing, particularly in B2B environments.
* Excellent copywriting skills with a keen eye for detail.
* Experience in social media management across various platforms.
* Strong communication skills in English, both written and verbal.
* Proficiency in Microsoft Office applications including Excel and PowerPoint.
* Demonstrated organisational skills with effective time management abilities.
* A background in IT or technical knowledge is advantageous but not essential. If you are passionate about digital marketing and eager to contribute to a growing team, we encourage you to apply for this exciting opportunity
Job Type: Full-time
Pay: £24,420.00-£38,624.80 per year
Benefits:
* Company pension
* Employee discount
* On-site parking
* Store discount
Work Location: In person