The Bel Group is a major player in the food industry through portions of dairy, fruit and plant-based products, and one of the world leaders in branded cheeses. Its portfolio of differentiated and internationally recognized brands includes The Laughing Cow®, Kiri®, Babybel®, Boursin® Nurishh®, Pom'Potes® and GoGo squeeZ®, as well as some 30 local brands. Together, these brands helped the Group generate sales of €3.74 billion in 2024.
Do you want to join a company with strong brands that puts consumers and responsibility at the heart of the decision-making process? Then Bel is made for you!
Are you bold, pragmatic, and determined? Do you want to contribute to the transformation of an international agri-food company? Them come join us and measure the impact of your talent and energy in realizing an ambitious and sustainable company project!
#IWorkForAllForGood
MAIN MISSIONS
Digital Analytics:
* Be an expert in Bel’s Social and Search Listening platforms (including Talkwalker, Trajaan, Synthesio, and more)
* Assist with delivery of Social Listening roadmap by helping build keyword lists, queries and analysis social conversation (to develop social listening case studies)
* Collaborate with the Senior Insights Manager on the delivery of research reports and key insights related to high-priority macro trends, leveraging digital analytics tools
* Assist with training and upskilling of other internal teams in terms of digital analytics tools and capabilities
Brand Health Tracker Management:
* Manage update process for each new BHT wave (collecting feedback from teams, gathering assets for BHT modules)
* Create and maintain BHT Ad Module Database (inputting results for each market to build benchmarks and help with campaign comparisons)
* Analysis of ad module results for each market and preparation of brief summary for teams
* Share topline analysis of BHT results for priority markets as waves come in throughout the year
Business Analytics Support:
* Analyse business performance for key markets on a monthly basis to input into global reporting
* Be a panel data expert – working with local sales and marketing teams on analysis of panel data as well as training/upskilling of the teams (Circana and Nielsen)
* Play a lead role in the development of Business Targets (analysing consumer panel data to identify the target audience for Bel brands in different markets)
Local Market Research Support:
* Coordination tasks related to Ad Hoc & Agile research (PO setup, meeting setup, feedback, timeline management)
* Assist with survey design, programming and testing (and potentially translation) for agile survey projects
* Collaborate with Senior Insights Manager to summarise findings from primary research studies and turn into actionable insights for local sales and marketing teams
General Insights Admin & Organization:
* General admin related to coordinating meetings, collecting feedback and managing files/share drive
* Wikibel knowledge management – saving relevant reports as they come in and sharing out with teams in a timely manner
* Ad Hoc insight sharing – sending out relevant insights/reports to teams on an ad hoc basis
PROFILE
* Well organised and adept at managing multiple deadlines and timelines
* Passion for data and analytics
* Business proficiency – basic understanding of marketing and sales principles as well as FMCG organisations
* Advanced Excel skills and proven track record for ability to learn new technology or analytics platforms quickly
* Strong sense of curiosity and a positive, solutions-oriented attitude
* Ability to summarise findings from complex, disparate data sources and synthesis into actionable takeaways
* Entrepreneurial spirit – someone who is eager to try new things and bring new ideas
* Fluency in English is required – proficiency in German, Spanish, Portuguese, or French is a major plus
* Interest in consumer insights and keeping a pulse on cultural trends is a major plus
* Experience with social analytics and/or social listening is a major plus
If you think that this job is for you, please click now on the button "Apply". The recruitment team of your site will contact you very soon.