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Head of marketing

Wells
Corecruitment
Head of marketing
Posted: 10 November
Offer description

We’re looking for a Head of Marketing to drive growth, elevate the brand, and create campaigns that inspire thousands of guests each year.

This is a high-impact role where you will shape and deliver a dynamic, multi-channel marketing strategy to attract new audiences, increase revenue, and position the park as a premier destination for families and visitors throughout the year.

The role:

1. Lead and mentor a creative marketing team.
2. Deliver bold, multi-channel campaigns (digital + traditional).
3. Own the brand, media, and PR presence.
4. Manage a marketing budget with clear ROI.
5. Be part of the senior leadership team, helping shape the future vision.

Experience:

6. 5+ years’ senior marketing leadership in leisure, tourism, or attractions.
7. Proven track record in digital marketing, brand growth, and campaign delivery.
8. Strong people leadership and stakeholder management skills.
9. A strategic, creative thinker with commercial acumen.

Desirable:

10. Familiarity with CMS platforms and Adobe Creative Suite.
11. Experience in public speaking and regional tourism networks.

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