Job Description
Global Marketing Director
Dynamic marketing leader sought to fuel our global growth
Permanent position. UK based. Global remit.
An unparalleled opportunity for an exceptional global marketing leader to fuel our growth in existing and new markets. A role where your proven skills will leave a lasting impact.
At the heart of our ethos is a clear, ambitious mission: forging tomorrow's leaders in STEM and Business on a global stage. Embracing a dynamic approach that combines the vigour of a tech startup, the strategic prowess of leading consultancies, and the inventive spirit of R&D, we are crafting a new educational experience. Your role is to be our Storyteller in Chief.
Westbourne International is about more than delivering an education; it's a transformative experience where every student is prepared to excel in the global marketplace. Currently operating in the UK, Singapore and Sydney, with launches in India and Online imminent, as our global marketing lead you will play a key part in helping shape the future landscape of Westbourne International.
What You Will Bring to Our Team:
* Strategic Vision and Execution:
Demonstrated ability in crafting and executing comprehensive marketing strategies that amplify brand visibility, drive enrollment, and establish market and thought leadership in the education sector. You have a proven track record of success in launching new ventures or products, preferably within the educational or tech-oriented sectors.
* Hands-On Leadership:
A roll-up-your-sleeves attitude towards leadership, with a willingness to dive deep into the work alongside your team. You excel in a fast-paced, entrepreneurial environment and can pivot strategies as needed to meet the dynamic needs of our schools and communities.
* Digital Marketing Expertise:
Mastery over digital marketing channels and tactics, including SEO/SEM, content marketing, social media, and digital advertising. Your digital acumen has previously driven significant growth for brands, and you can leverage these skills to captivate a global audience.
* Brand Building and Storytelling:
Exceptional ability in crafting and narrating compelling brand stories that resonate with diverse audiences, including students, parents, and educators across various cultures and geographies. You understand the power of brand perception and work meticulously to cultivate and maintain it.
* Data-Driven Decision Making:
You rely on data analytics to guide marketing strategies, measure performance, and adjust tactics for optimal results. Your decisions are always backed by insights drawn from robust data analysis, ensuring every marketing pound is spent effectively.
* Global Mindset with Local Relevance:
Experience in launching and managing global brands with the ability to tailor marketing efforts to local markets. You possess a keen understanding of cultural nuances and can navigate the complexities of marketing in a diverse, multi-cultural landscape.
* Collaborative Spirit and Communication Skills:
Strong interpersonal and communication skills, enabling you to work seamlessly across functions and with school leaders to achieve common goals. You are adept at building relationships, fostering a collaborative team environment, and communicating marketing’s value to non-marketers.
* Educational Sector Experience (Preferred):
Understanding the unique challenges and opportunities in educational marketing will be a distinct advantage.
What We Offer:
* Impact: Play a leading role in shaping the future of education, making STEM more attractive, and inspiring young minds across t
he globe.Innov
* ation: You’ll have exceptional access to some of the world’s sharpest innovators, educators, and leaders.Inclu
* sion: Be part of an environment that celebrates diversity, encourages curiosity, and supports each individual's journey towards excellence.Inspi
* ration: Work within a group that’s as passionate about growth as you are, in a role where your contributions have the power to inspire change.Compe
* titive compensation package: including opportunities for professional growth.
Location: Cardiff, South Wales | Hybrid | 3 days a week on site
Ready to Lead with Westbourne?
If you’re driven by the prospect of telling our story and driving transformative growth, send us your vision for Westbourne International’s marketing future, alongside your CV.
Join us in making a difference.
Please note, CV’s without covering letters will not be advanced. If you are truly interested in joining our team please forward your covering letter/rationale to
Careers@westbourne.international
Westbourne International
Westbourne School Penarth is the cornerstone of the Westbourne International group, an award-winning Westbourne College Singapore, launched in 2023 is the third in rapidly progressing plans to create the world’s first truly global network of academically elite IB colleges in collaboration with the world’s leading universities. Westbourne College Sydney launched in 2021, ranking 1st in Australia in 2023, repeated in 2024. After Singapore, we have advanced plans to open 1-2 colleges a year thereafter – the next in Mumbai, India – establishing 6-continent coverage by 2026. Discover more: www.westbourne.international
Outside of the UK we are not a ‘school’ in a traditional sense. Offering a professional/enterprise work environment. Incoming Sixth Form students are treated as young professionals from Day 1. From our business attire dress code, to allocated workstations, to joint projects with their UK, Singapore and Sydney colleagues, to annual trips to our global schools, including INSEAD-led case studies and tours of the best British and Australian universities, our sole purpose is to best prepare our students to be leaders of the future, in STEM and business careers, on the global stage.
Our global leadership team comprises the same people who have led our success in the UK and Australia, as well as highly experienced professionals who have previously worked for the IBO itself. This is an inspiring, driven, dynamic and truly world-class team. We are fiercely proud of our history … but we are unencumbered by it.
To find out more about:
- Westbourne International
visit westbourne.international
- our schools,
visit westbourneschool.com
westbournecollege.com.au
westbournecollege.com.sg
#J-18808-Ljbffr