About Crypto Banter
We are the world’s No.1 LIVE Crypto Streaming Channel, covering Bitcoin, breaking news, altcoins, market moves, and the biggest names in the industry — every single day. From two enthusiasts streaming from a coffee shop to one of the fastest-growing crypto media networks, we now run a consortium of top YouTube channels for live news, trading, investing, web3, and gaming, partnering with the biggest brands and advertisers in the space. Born from a career at CNBC and the world’s first televised daily crypto news show, Crypto Banter was created to break free from corporate media and lead the Media 2.0 movement for tech, finance, and crypto. Today, with 80+ team members and over 10M monthly views, we’re hungrier than ever to build the most profitable and engaged community in the world. We’re a team of enthusiasts, misfits, and entrepreneurs who work harder than anyone in the industry — driven by passion, obsession, and the pursuit of the impossible. If that sounds like you, join us!
Role
We’re a leading crypto media company building one of the most powerful distribution networks in Web3. We’re looking for a Social Media Manager—a strategic operator who understands how to build and scale multiple social media ecosystems for maximum distribution and reach. This role is not about posting or community management—it’s about strategy, systems, and scale. You’ll design and oversee the architecture behind a network of social accounts (some branded, some independent) that distribute high‑value crypto content at speed and volume. Your goal is to build a mass distribution engine that amplifies our reach far beyond our core brand. You will need to build both teams and systems to support this new venture and use analytics and platform expertise to dominate attention across X (Twitter), Instagram, and other appropriate social platforms.
Ideal Candidate
You’re a digital strategist who lives and breathes social media and crypto culture. You understand how audiences grow, how algorithms behave, and how to engineer virality across multiple platforms. You think in systems—how to replicate success, scale processes, and build teams that move as fast as the crypto market and news. You’re fluent in the language of attention: hooks, retention, and shareability. You’re experienced in leading editors, and you work well with fluid teams to get the job done and know how to empower teams with workflows and data insights. You know how to build from zero: taking a new page or personality from 0 to 100K followers with clarity, systems, and creativity.
Responsibilities
* Manage a mass distribution network of pages and accounts that share, remix, and distribute content from across the brand ecosystem.
* Develop and execute a multi‑account social growth strategy across X, Instagram, and other appropriate platforms.
* Build and lead a team of editors, and other roles to execute your strategy.
* Use AI and automation tools and in‑house AI specialists to build and optimize workflows for clipping, captioning, scheduling, and analytics.
* Define clear KPIs for growth, engagement, and reach, and build dashboards to track them.
* Work with producers and editors to identify the most viral and shareable moments from long‑form content.
* Stay ahead of algorithm updates, platform shifts, and emerging distribution opportunities.
* Oversee the tone, voice, and content strategy of multiple accounts—ensuring they feel native and authentic, not corporate.
* Collaborate with leadership to expand the company’s digital footprint through owned and non‑branded media channels.
Skills & Experience
* Proven experience building or scaling large social media accounts (personal, branded, or faceless).
* Deep understanding of how algorithms work across social platforms.
* Experience leading, building and managing content or social teams.
* Familiarity with AI content tools to enhance the process.
* Strong data literacy and ability to analyze performance metrics and adapt strategy.
* Understanding of both crypto and the influencer economy is essential.
AI Hiring Statement
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
Job Details
* Seniority level: Not applicable
* Employment type: Full‑time
* Job function: Marketing and Sales
* Industries: Media Production
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