Job Title: Head of Commercial Growth
Salary: £65,000 - £80,000
Benefits: Bonus + Car
Job Type: Permanent
Location: Wirral, Merseyside
Job Start date: ASAP
Willcox Matthews are exclusively retained by a well‑established, healthcare technology manufacturer as they look to strengthen their commercial team with the appointment of a Head of Commercial Growth.
The business delivers clinical technology solutions into hospitals, supporting frontline staff with tools that improve efficiency, workflow and patient care - including mobile workstations, mounting systems and point‑of‑care IT solutions.
This is a key, high‑priority hire and a critical appointment for the next phase of the company’s growth. This role sits between a hands‑on sales leader and a strategic commercial driver—ideal for someone stepping up from Sales Manager/Senior Sales Manager level or already operating at National level.
The Opportunity
* Greater consistency in sales execution
* Improved pipeline quality and forecasting
* Stronger leadership and coaching across the sales team
* A more structured and disciplined commercial approach
Key Responsibilities
* Sales Leadership & Performance:
o Drive revenue growth across NHS and private healthcare accounts
o Lead from the front in key accounts and strategic opportunities
o Improve pipeline visibility, forecasting accuracy and deal conversion
* Team Development:
o Coach, mentor and develop a team of sales professionals
o Support the progression of high‑potential individuals
o Build a high‑performance, accountable sales culture
* Commercial Execution:
o Implement structured sales processes and cadence
o Improve pricing discipline and margin performance
o Ensure consistency in approach across regions
* Customer & Market Engagement:
o Build strong relationships with clinicians, procurement and stakeholders
o Support product positioning and market development
o Identify new business opportunities and growth areas
What Success Looks Like
* Increased adoption of solutions across NHS and private healthcare customers
* Improved pipeline visibility and forecasting accuracy
* Stronger sales team capability and consistency
* Growth in both new business and existing accounts
Candidate Profile
* Proven track record in healthcare, MedTech, or healthcare IT sales
* Experience managing or mentoring sales teams
* Strong understanding of NHS structures, procurement and stakeholder engagement
* Ability to sell solutions (not just products) into complex environments
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